April 26, 2013

BOXOFFICE: “Iron Man 3” at $36.5M Overseas

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Written by: Mitch Salem
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IRON MAN 3 (Disney) added some territories to its overseas footprint on Thursday, and had a huge $23.3M day, giving it a total of $36.5M in just 2 weekdays, with many more territories to open today.  It’s been pulling ahead of Iron Man 2 in many markets, and opening not far behind The Avengers, all sweet music to Disney’s ears.  The $100M opening international weekend that Iron 2 had is likely to be history by Sunday, and China (next Wednesday), the US (Thursday night) and Russia are still to come.

In the US, Disney ironed out its disputes with leading theater chains including AMC and Regal on the split of box office revenues, and is now selling everywhere for what’s certain to be a monster opening next week.


About the Author

Mitch Salem
MITCH SALEM has worked on the business side of the entertainment industry for 20 years, as a senior business affairs executive and attorney for such companies as NBC, ABC, USA, Syfy, Bravo, and BermanBraun Productions, and before that, at the NY law firm of Weil, Gotshal & Manges. During all that, he has more or less constantly been going to the movies and watching TV, and writing about both since the 1980s. His film reviews also currently appear on and In addition, he is co-writer of an episode of the television series "Felicity."