Although some films have opened well against the Super Bowl, both counterprogramming (the Hannah Montana concert movie and Dear John) and playing toward the action genre (Taken and Chronicle), as a rule the studios stay away, and that was the case this year.  The only wide opening was the low-budget horror flick WINCHESTER (CBS/Lionsgate), […]

  After last weekend’s misfired The Nutcracker and the Four Realms, THE GRINCH (Illumination/Universal) is kicking off the family holiday movie season in a bigger way.  Early numbers at Deadline have opening day at $18.3M (including $2.2M from Thursday night), which should mean a $64M weekend, plus more on Monday, since many schools are closed […]

  AVENGERS: AGE OF ULTRON (Marvel/Disney) continues to be a monstrous hit–but not as monstrous as expected.  Based on preliminary numbers at Deadline, its 2d Friday will be $21.9M, down 74% from last Friday’s $84.4M, and down 25% from the $29.2M 2d Friday of The Avengers.  Ultron is heading for a Weekend 2 drop of […]

  OPENINGS:  The east coast blizzard seems to have had less effect on the weekend box office than one might have assumed, considering that all the newcomers went up from Friday to Saturday, even though they were in typically front-loaded genres.  Their studio estimates have them bunched within a narrow $825K range for the weekend, […]

  STAR TREK BEYOND (Skydance/Alibaba/Huahua/Paramount) is showing a fair franchise hold by the standards of this summer.  Based on preliminary numbers at Deadline, it had a $23M opening day (including $5.5M from Thursday), down about 26% from the start of 2009’s Star Trek reboot.  (2013’s Into Darkness opened on a Thursday, changing its weekend dynamic.)  That suggests a $57M […]

  The major studios are barely participating in late August distribution, and it was clear the box office would be dreadful this weekend even before calculating the effects of Hurricane Harvey and the expected massive pay-per-view gate for Saturday’s Mayweather vs. McGregor bout.  (Those events are likely to bring down weekend multiples even lower than […]

  On one of the slowest weekends of the year, it took some holy help to raise the box office from the dead.  According to preliminary numbers at Deadline, WAR ROOM (Affirm/TriStar/Sony) is edging into Friday’s top slot with $3.8M.  Christian films, when they hit, tend to hold well over the course of the weekend […]

  The real world, in the form of terrible reviews and dim word of mouth, caught up with BATMAN V. SUPERMAN: DAWN OF JUSTICE (DC/RatPac/Warners) on Friday.  Actually, the signs had been there since midweek, although Warners and its box office pets had obscured the fact for a few days by comparing the daily results […]