Franchises are the lifeblood of Hollywood, so it has to chill studios to see three of those entries falter in a single 2-weekend period, especially since the stakes are higher for this week’s arrivals than last week’s Neighbors 2. Based on the preliminary $27M Friday number at Deadline, X-MEN: APOCALYPSE (TSG/20th) is running almost […]
After years in the wilderness, M. Night Shyamalan returned to profitability with last year’s The Visit, and based on preliminary numbers at Deadline, SPLIT (Blumhouse/Universal) will build on that success. Opening day was $13.5M (including $2M from Thursday night), far ahead of Visit‘s $9.2M, and the weekend could be as high as $35M, a […]
Despite a trio of new arrivals, MISSION: IMPOSSIBLE – FALLOUT (Skydance/Alibaba/Paramount) will ride strong reviews and word of mouth to an easy second consecutive weekend crown. Preliminary numbers at Deadline have Friday at $9.8M, down 57% from last week, and better than the 60% drop for the 2nd Friday of Rogue Nation. With that […]
Although still down steeply from Fifty Shades of Grey, FIFTY SHADES FREED (Perfect World/Universal) is opening on par with the initial sequel Fifty Shades Darker. According to preliminary numbers at Deadline, Freed earned $18.4M on its first day (including $5.6M from Thursday night), down 14% from Darker, which could translate into a $40M weekend, […]
OPENINGS: INDEPENDENCE DAY: RESURGENCE (20th) is the latest indication that audiences may be tiring of massive CG spectacles–which is bad news for the major studios, since they’ve concentrated most of their line-ups into that genre. ID:R‘s $41.6M weekend is mediocre at best for a would-be blockbuster with $300M+ in worldwide costs, suggesting a US […]
ANNABELLE: CREATION (New Line/Warners) will easily take the weekend. According to preliminary numbers at Deadline, opening day was $15.1M, slightly below the $15.5M for 2014’s original Annabelle, but Creation is much more frontloaded, with $4M from Thursday night, almost double the $2.1M for Annabelle. That suggests a lower weekend multiple than Annabelle‘s 2.4, and […]
The underperforming spectacle of the week is INDEPENDENCE DAY: RESURGENCE (20th), which found out that not all that many people cared to see a sequel to a two-decade old hit without its original star. According to preliminary numbers at Deadline, opening day was $17.5M (including $4M from Thursday evening), 33% below the already not-great […]
The major studios didn’t try to seriously challenge HALLOWEEN (Blumhouse/Miramax/Universal) on its titular weekend, and despite a 69% Friday-to-Friday drop to $10.3M according to preliminary numbers at Deadline, it will easily win its 2nd weekend with around $33M. At this rate, it could top $175M in the US, which would put it neck-and-neck with […]