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EARLY FRIDAY BOX OFFICE: “Us” Huge, “Captain Marvel” Drops, “Gloria Bell” Expands

Posted March 23, 2019 by Mitch Salem

  The enduring respect and admiration for Get Out, and its own enthusiastic reviews, are pushing Jordan Peele’s US (Blumhouse/Perfect World/Universal) way past expectations.  According to preliminary numbers at Deadline, opening day was $28.6M (including $7.4M from Thursday night), which means that in one day, Us has already earned more than 85% of Get Out‘s […]

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EARLY FRIDAY BOX OFFICE: “Spider-Man: Homecoming” Superheroic, “Despicable Me 3″” Drops, “Baby Driver” Holds Well

Posted July 8, 2017 by Mitch Salem

  It may have hurt Sony’s pride to turn SPIDER-MAN: HOMECOMING (Marvel/Columbia/Sony) over to Marvel to produce, but it proved to be a smart business move, with preliminary numbers at Deadline that put opening day at about $48M ($15.4M from Thursday night), 35% higher than the first day of 2014’s Amazing Spider-Man 2.  With word […]

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EARLY FRIDAY BOX OFFICE: The End of Summer

Posted September 2, 2017 by Mitch Salem

  All this summer’s box office needed for burial was a shovel, and Hollywood provided that with a Labor Day line-up devoid of any genuinely wide new releases.  The result is going to be ugly, except for a few hardy holdovers. The widest release of the weekend isn’t new at all:  it’s the one-week 901-theatre […]

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EARLY FRIDAY BOX OFFICE: “Avengers: Endgame” Obliterates The Record Books–and Helps “Captain Marvel”

Posted April 26, 2019 by Mitch Salem

  Box office discussions about AVENGERS: ENDGAME (Marvel/Disney) will revolve around records broken and those likely to fall.  The first to go was the Thursday night record, which is now $60M (beating The Force Awakens‘s $57M and 54% above Infinity War‘s $39M), and now preliminary numbers at Deadline have Endgame‘s Thursday/Friday at $157M, absolutely smashing […]

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EARLY FRIDAY BOX OFFICE: “Star Trek Beyond” Less Than Bold, “Lights Out” Bright, “Ice Age” Frozen Stiff

Posted July 23, 2016 by Mitch Salem

  STAR TREK BEYOND (Skydance/Alibaba/Huahua/Paramount) is showing a fair franchise hold by the standards of this summer.  Based on preliminary numbers at Deadline, it had a $23M opening day (including $5.5M from Thursday), down about 26% from the start of 2009’s Star Trek reboot.  (2013’s Into Darkness opened on a Thursday, changing its weekend dynamic.)  That suggests a $57M […]

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EARLY FRIDAY BOX OFFICE: “Fantastic 4″” Super-Flops, “The Gift” and “Ricki & The Flash” OK

Posted August 8, 2015 by Mitch Salem

  Word of mouth on FANTASTIC FOUR (20th) is going to be deadly (the exit polls are dismal, and since they survey ticketbuyers enthusiastic enough to show up on the first day of release, lesser fans are likely to consider it even worse), probably sealing its fate as one of the biggest flops of the […]

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EARLY FRIDAY BOX OFFICE: “Wrinkle In Time” Narrowly Takes Day, But “Black Panther” Heads for Weekend Win (Again)

Posted March 10, 2018 by Mitch Salem

  A WRINKLE IN TIME (Disney) has likely taken the only box office title it will ever have.  According to preliminary numbers at Deadline, Wrinkle had a narrow victory on Friday with $11.3M ($1.2M of that from Thursday night).  But the general front-loadedness of new openings, combined with the likely dim word of mouth here […]

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EARLY FRIDAY BOX OFFICE: “Deadpool” Slays “Zoolander 2,” “How To Be Single” For Valentine’s Day

Posted February 13, 2016 by Mitch Salem

  Are Americans tired of superhero movies?  There were whispers to that effect after The Avengers: Age of Ultron underperformed a bit and Fantastic Four outright flopped last year, but clearly the answer is Hell, No.  DEADPOOL (Marvel/20th) puts a new R-rated satiric spin on the genre (very carefully:  its jokes are aimed at Fox’s […]

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