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FRIDAY BOX OFFICE: “The Dark Tower” Short, “Kidnap” OK, “Detroit” Low

Posted August 5, 2017 by Mitch Salem

  THE DARK TOWER (MRC/Columbia/Sony) will probably win the weekend, but in unimpressive fashion.  It had a $7.7M opening day (including $1.8M from Thursday night), putting it on track for a $19M weekend.  The production budget was reportedly kept reasonable in the $60Ms, but Sony gave it an A-level marketing campaign, which will put total […]

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EARLY FRIDAY BOX OFFICE: “Dunkirk” Battles “The Emoji Movie,” “Atomic Blonde” Non-Explosive

Posted July 29, 2017 by Mitch Salem

  The box office race is likely to be tight this weekend, with contenders at either end of the quality spectrum.  THE EMOJI MOVIE (Columbia/Sony) drew first blood with a $10.2M opening day (including $900K from Thursday night), according to preliminary numbers at Deadline.  That’s $2.2M better than the first day of Captain Underpants last […]

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Friday Box Office: “Dunkirk” Victorious, “Girls Trip” Strong, “Valerian” Crashes

Posted July 22, 2017 by Mitch Salem

  There’s a reason why Christopher Nolan may be, along with James Cameron, the last filmmaker who can truly demand blank checks from Hollywood.  His WWII recreation DUNKIRK (Warners), devoid of name stars (apologies to Harry Styles) but riding a tide of Oscar-level reviews, is already overperforming expectations with a $19.8M opening day (including $5.5M […]

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EARLY FRIDAY BOX OFFICE: “War” Unspectacular, “Spider-Man” Drops, “Big Sick” Expands

Posted July 15, 2017 by Mitch Salem

  Despite some of the best reviews of the year for any movie, big studio or indie, WAR FOR THE PLANET OF THE APES (TSG/20th) is off to a merely OK start.  According to preliminary numbers at Deadline, it had a $21.1M opening day (including $5M from Thursday night), putting it 24% behind the $27.6M […]

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EARLY FRIDAY BOX OFFICE: “Spider-Man: Homecoming” Superheroic, “Despicable Me 3″” Drops, “Baby Driver” Holds Well

Posted July 8, 2017 by Mitch Salem

  It may have hurt Sony’s pride to turn SPIDER-MAN: HOMECOMING (Marvel/Columbia/Sony) over to Marvel to produce, but it proved to be a smart business move, with preliminary numbers at Deadline that put opening day at about $48M ($15.4M from Thursday night), 35% higher than the first day of 2014’s Amazing Spider-Man 2.  With word […]

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EARLY FRIDAY BOX OFFICE: “Despicable Me 3″” Takes Holiday Weekend, “Baby Driver” A Sleeper, “The House” Burns Down

Posted July 1, 2017 by Mitch Salem

  DESPICABLE ME 3 (Illumination/Universal) will have no trouble holding the lead at the box office over the 5-day July 4th weekend.  Preliminary numbers at Deadline have opening day at $28.6M (including $4.1M from Thursday night), which could give it $85M by Sunday and $125M by Tuesday.  That’s still on the low side for the […]

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EARLY FRIDAY BOX OFFICE: “Transformers” Clanks, “Wonder Woman” Holds, “Big Sick” & “Beguiled” Open Well

Posted June 24, 2017 by Mitch Salem

  Its studio did everything in its corporate power to keep the quality of TRANSFORMERS: THE LAST KNIGHT (Huahua/Paramount) from infecting ticket sales, preventing any reviews from appearing until the projectors had started on the movie’s first paid screenings.  But audiences knew what was coming, and in the US, Transformers 5 will be by far […]

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EARLY FRIDAY BOX OFFICE: “Cars 3″” Low On Gas, “All Eyez On Me” A Sleeper Hit

Posted June 17, 2017 by Mitch Salem

  CARS 3 (Pixar/Disney) will have a strong Fathers Day, which in turn will make its weekend multiple look good, but it’s off to a disappointing start.  In preliminary numbers at Deadline, its opening day is pegged at $19.1M (including $2.8M from Thursday night), down 25% from the first day of 2011’s Cars 2 ($25.7M), […]

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