THE DARK TOWER (MRC/Columbia/Sony) will probably win the weekend, but in unimpressive fashion. It had a $7.7M opening day (including $1.8M from Thursday night), putting it on track for a $19M weekend. The production budget was reportedly kept reasonable in the $60Ms, but Sony gave it an A-level marketing campaign, which will put total […]
The box office race is likely to be tight this weekend, with contenders at either end of the quality spectrum. THE EMOJI MOVIE (Columbia/Sony) drew first blood with a $10.2M opening day (including $900K from Thursday night), according to preliminary numbers at Deadline. That’s $2.2M better than the first day of Captain Underpants last […]
There’s a reason why Christopher Nolan may be, along with James Cameron, the last filmmaker who can truly demand blank checks from Hollywood. His WWII recreation DUNKIRK (Warners), devoid of name stars (apologies to Harry Styles) but riding a tide of Oscar-level reviews, is already overperforming expectations with a $19.8M opening day (including $5.5M […]
Despite some of the best reviews of the year for any movie, big studio or indie, WAR FOR THE PLANET OF THE APES (TSG/20th) is off to a merely OK start. According to preliminary numbers at Deadline, it had a $21.1M opening day (including $5M from Thursday night), putting it 24% behind the $27.6M […]
It may have hurt Sony’s pride to turn SPIDER-MAN: HOMECOMING (Marvel/Columbia/Sony) over to Marvel to produce, but it proved to be a smart business move, with preliminary numbers at Deadline that put opening day at about $48M ($15.4M from Thursday night), 35% higher than the first day of 2014’s Amazing Spider-Man 2. With word […]
DESPICABLE ME 3 (Illumination/Universal) will have no trouble holding the lead at the box office over the 5-day July 4th weekend. Preliminary numbers at Deadline have opening day at $28.6M (including $4.1M from Thursday night), which could give it $85M by Sunday and $125M by Tuesday. That’s still on the low side for the […]
Its studio did everything in its corporate power to keep the quality of TRANSFORMERS: THE LAST KNIGHT (Huahua/Paramount) from infecting ticket sales, preventing any reviews from appearing until the projectors had started on the movie’s first paid screenings. But audiences knew what was coming, and in the US, Transformers 5 will be by far […]
CARS 3 (Pixar/Disney) will have a strong Fathers Day, which in turn will make its weekend multiple look good, but it’s off to a disappointing start. In preliminary numbers at Deadline, its opening day is pegged at $19.1M (including $2.8M from Thursday night), down 25% from the first day of 2011’s Cars 2 ($25.7M), […]