This was never going to be much of a box office weekend, and the east coast snowstorms certainly won’t help.  According to preliminary numbers at Deadline, all 3 of the newcomers are closely packed with $3.5-4M Fridays and probable $9.5-11M weekends, so word of mouth could put any of them ahead. The early leader, […]

  By superhero movie standards, SHAZAM (DC/New Line/Warners) was moderately priced, with around $225M in production/marketing costs.  Preliminary numbers at Deadline put its opening day at $20M (including $5.9M from Thursday), and although that’s a cut below comic book blockbusters like Captain Marvel ($61.7M), Spider-Man: Homecoming ($50.8M) or Wonder Woman ($38.2M), it’s solidly in line with […]

  The  preliminary numbers at Deadline confirm the expected:  PAN (RatPac-Dune/Warners) is a box office catastrophe in the making.  Its $5.2M opening day (which includes $650K from Thursday night) is less than half the first day of Fantastic Four ($11.3M), and although as a family-oriented movie it may bounce back a bit on Saturday (and […]

> UPDATE:  The Hollywood Reporter has refreshed its numbers, and a surprise appears to be coming from the most unlikely direction.  Cowboys and Aliens seems to be down a tad, to a $13-13.5M Friday and an underperforming weekend that may not reach $40M–but the shocker is that it could face competition for the weekend’s #1 […]

  We’re now officially in the Christmas-to-New-Year’s holiday box office period, and the general form is going to follow 2015 fairly closely, with a Star Wars installment clearly in the lead (albeit much less lucratively than last year’s), a family vehicle in 2d place, and an assortment of also-rans behind them. Comparisons between ROGUE ONE […]

> Well, that didn’t last long. After an Oscars+1 day where Best Picture winner THE ARTIST had the smallest Monday decline of any movie in the Top 10,  by Tuesday the glow was gone.  On a day when almost every Top 10 film was significantly up, ccording to Box Office Mojo, Artist had an increase […]

  PACIFIC RIM: UPRISING (Legendary/Universal) was the right film at the right time this weekend, and although the preliminary numbers at Deadline have its opening day at $10.1M ($2.4M of it from Thursday night), just slightly ahead of the $9M for last Friday’s Tomb Raider, that should be enough to bring it to $26M for […]

  HOME (DreamWorks Animation/20th) should soothe the embattled studio and its investors a bit.  According to preliminary numbers at Deadline, Home earned $15M on Friday, almost double the $8M start for DWA’s Mr. Peabody and Sherman, and almost in a league with the $18.8M first day for How To Train Your Dragon 2.  That should […]