The studios remained largely averse to going wide on the weekend before The Last Jedi devours the universe.  JUST GETTING STARTED (Broad Green) was thrown with little ceremony and no advance reviews into 2161 theatres, and according to preliminary numbers at Deadline, it had a dismal $1.1M on Friday, which with word of mouth […]

  It’s been 7 weeks since Christopher Robin arrived for the family audience, and THE HOUSE WITH A CLOCK IN ITS WALLS (Universal) took advantage of that drought with a $7.7M opening day according to early numbers at Deadline, which should give it a $24M weekend.  House had a moderate production budget and a marketing […]

  Everything has broken right for JOKER (BRON/Village Roadshow/DC/Warners).  Its combination of gold-standard IP with a gritty, violent, R-rated aesthetic has been largely accepted critically and earned it film festival kudos, and it’s had the benefit of controversy about its potential to stir up real-life trouble without (so far) any actual incidents that could drive […]

  At a cost of $175M (meaning $300M+ with global marketing), SNOW WHITE AND THE HUNTSMAN (Universal) is a long way from profit.  But credit the studio with making “Snow White” seem cool enough to garner a solid opening (and credit the studio as well with cannily minimizing expectations, so a solid opening passes for […]

> Deadline has preliminary weekend boxoffice numbers, and if they hold, PUSS IN BOOTS will have had a remarkable second weekend.  DreamWorks Animation is reportedly claiming a Saturday number doubling its Friday, which would mean a $34M weekend, virtually even with its opening.  We’ll see if this claim survives till Sunday morning, let alone Monday […]

> On its first Wednesday in release, THE HUNGER GAMES fell 22% to $8.1M, but just as Tuesday’s hold wasn’t quite as good as it looked, Wednesday’s wasn’t as bad.  For whatever reason, Wednesdays tend to be a down day in the dynamic of a typical week, particularly for the previous weekend’s new opening.  Last […]

  Preliminary numbers at Deadline show a tightly-bunched, none too impressive weekend underway at the boxoffice.  ARGO (Warners), SILENT HILL:  REVELATION (Open Road), CLOUD ATLAS (Warners) and PARANORMAL ACTIVITY 4 (Paramount) are all clustered around $3.5-4M for the day, which means it will be a question of dueling estimates on Saturday morning.  When the dust […]

  Preliminary box office numbers at Deadline have THE HEAT (20th) overperforming with a $15M Friday, which could give it a $40M opening weekend, almost as much as the movie cost to produce.  That means the first 3 days for the Sandra Bullock/Melissa McCarthy pairing may nearly match the first 4 days of The Hangover […]