Back to barren summer theaters. The 24th weekend of 2012 is looking like a very weak $122 million for the Top 12 films Friday-Sunday, down 17% from this weekend last year and down 21% from a more normal third weekend in June. Both Rock of Ages and That’s My Boy proved to be incredibly weak. […]
>Thor remains at #1, while Bridesmaids opens above and Priest opens below expectations. Fast Five sneaks into third place. The weekend looks to be down 14% versus last year. Bridesmaids should open with $21.5 million this weekend and is on a pace to finish with $82 million in North America when it crosses the finish […]
Based on Friday’s grosses, weekend #29 of 2014 looks like $129 million for the top 12 films Friday-Sunday, -30% below the norm for this weekend and below our forecast ($147 million). This is the fifth really sub-par weekend in a row. Opening at 2,805 theaters, The Purge: Anarchy from Universal grossed $13.0 million through Friday and […]
WONDER WOMAN (RatPac/Wanda/Ten Cent/DC/Warners) is proving to be exactly what its studio–and the summer box office in general–needed. For Warners, it’s giving the embattled DC mega-franchise its first taste of critical praise since the days of The Dark Knight, which is important in itself, and that’s paying off in ticket sales. Preliminary numbers at […]
Based on Friday’s grosses, weekend #2 of 2015 looks like $110 million for the top 12 films Friday-Sunday, down from the norm for this weekend and down from the same weekend last year. Opening at 3,593 theaters Friday, Taken 3 from Fox is on track for a $39.5 million opening three-day weekend (above our $30.5 million ShowBuzzDaily […]
MURDER ON THE ORIENT EXPRESS (20th) had a surprising amount of marketing muscle behind it, and at least in the short term it seems to be paying off. According to preliminary numbers at Deadline, opening day was $10.6M (including $1.6M from Thursday night), and considering that Murder is aimed at an older audience that […]
Based on Friday’s grosses, weekend #47 of 2014 looks like $194 million for the top 12 films Friday-Sunday, up a small 4% the norm for this weekend ($186 million) but down a significant -11% from the same weekend last year. Opening at 4,151 theaters, The Hunger Games: Mockingjay Part 1 from Lionsgate/Summit grossed $56.5 million late Thursday and […]
BLADE RUNNER 2049 (Alcon/Sony/Warners) was a high-risk bet, with roughly $300M in production and worldwide marketing wagered on an extremely serious 164-minute sequel to a 35-year old film that only became legendary after it was itself a sizable flop in theatres. Reportedly, the bulk of that investment rested with Alcon, while Sony (international) and […]