Based on Friday’s grosses, weekend #27 of 2014 looks like a truly awful $126 million for the top 12 films Friday-Sunday, 26% below the norm for this weekend and well below the $153.2 million weekend for the top 12 the last time July 4 fell on a Friday (in 2008  when Hancock opened with $62.6 […]

  The long holiday movie weekend began without much interest from audiences. OPENINGS:  TAMMY (Warners) got underway with a so-so $6.2M, which includes $1.3M from Tuesday night shows.  That suggests $32-35M for the 5-day weekend, around $20M of it during the Friday-Sunday period.  Considering that both reviews and exit poll responses have been dismal, a […]

Based on Friday’s grosses, weekend #26 of 2014 looks like $172 million for the top 12 films Friday-Sunday, 9% below the norm for this weekend and 6% below the same weekend last year as the lackluster summer 2014 rolls on.   Opening at 4,233 theaters, Transformers: Age of Extinction from Paramount grossed $41.1 million through Friday […]

Based on Friday’s grosses, weekend #25 of 2014 looks like $144 million for the top 12 films Friday-Sunday, 11% below the norm for this weekend and a big 38% below the same very successful weekend last year.   Opening at 2,225 theaters, Think Like a Man Too from Sony grossed $12.2 million Friday and is on […]

Based on Friday’s grosses, weekend #24 of 2014 looks like $197 million for the top 12 films Friday-Sunday, 28% above the norm for this weekend but no different than the same weekend last year.   Opening at 3,306 theaters, 22 Jump Street from Sony grossed $25.0 million Friday and is on track for a $63.0 million […]

Based on Friday’s grosses, weekend #23 of 2014 looks like $165 million for the top 12 films Friday-Sunday, 10% above the norm for this weekend and 15% above the same weekend last year.   Opening at 3,173 theaters, The Fault in Our Stars from 20th Century Fox grossed $26.1 million through Friday, putting the film on track […]

Based on Friday’s grosses, weekend #22 of 2014 looks like $159 million for the top 12 films Friday-Sunday, 16% above the norm for this weekend but -1% from last year.   Opening at 3,948 theaters, Maleficent from Disney grossed $24.2 million Friday and late Thursday, putting the film on track for a $71.0 million opening three-day weekend (well […]

Based on Friday’s grosses, weekend #21 of 2014 looks like $180 million for the top 12 films Friday-Sunday, well below our $205 million forecast and down 28% from the same weekend last year (but still up 6% from the norm for this weekend over the last few years).  Basically, the two openers this weekend are […]