If preliminary numbers at Deadline hold, the Weekend 2 drop for CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney) will be in line with comparable superhero epics. Its second Friday looks like $19.5M, which would be down about 74% from last week’s opening day. That compares to Friday-to-Friday drops of 75% for Avengers: Age of Ultron, 71% […]
It’s shaping up to be a close race at the box office this weekend, and with the result likely to come down to performance on Sunday, we may not know the winner for sure until final numbers are issued on Monday. HIDDEN FIGURES (20th) was the clear winner on Friday, with preliminary numbers at […]
The major studios are barely participating in late August distribution, and it was clear the box office would be dreadful this weekend even before calculating the effects of Hurricane Harvey and the expected massive pay-per-view gate for Saturday’s Mayweather vs. McGregor bout. (Those events are likely to bring down weekend multiples even lower than […]
OCEAN’S EIGHT (Village Roadshow/Warners) wasn’t expected to be a blockbuster, and its reported production budget of $70M was in keeping with that, although the A-level Warners marketing campaign will raise the price. It’s performing at the high end of expectations with a $15.9M Friday (including $4M from Thursday night) according to preliminary numbers at […]
If Thursday night ticket sales are any guide, TRANSFORMERS: AGE OF EXTINCTION (Paramount) may not have the weekend opening that will change the face of this so-so box office summer, as many had hoped and even expected. With shows starting at 9PM, including IMAX, Transformers 4 took in $8.75M. That’s better than X-Men: Days […]
The bulk of the week’s openings arrived on Wednesday, and as usual for this weekend they were led by a Disney family attraction. This year it was COCO (Pixar/Disney), which was more or less on target at $13.2M, down 15% from last year’s Moana and its $15.5M opening day. That suggests the 5-day weekend […]
CRAZY RICH ASIANS (SK Global/Warners) has become a genuine phenomenon, down per preliminary numbers at Deadline just 17% from last Friday to $5.8M. Sunday will be stronger than usual due to the 4-day weekend, so that should mean $23M by Sunday and $28M with Monday, putting Crazy on a track that now seems capable […]
Everything has broken right for JOKER (BRON/Village Roadshow/DC/Warners). Its combination of gold-standard IP with a gritty, violent, R-rated aesthetic has been largely accepted critically and earned it film festival kudos, and it’s had the benefit of controversy about its potential to stir up real-life trouble without (so far) any actual incidents that could drive […]