JACK THE GIANT SLAYER (Warners) climbed in its 2nd day of release, but not high enough to make any real difference.  Jack, according to preliminary numbers at Deadline, had a 60% Saturday bump, a good-but-not-great family audience increase (Escape From Planet Earth rose 80% on its 2d day a couple of weeks ago), which […]

BRAVE (Pixar/Disney), of course, continued its victorious march through the weekend’s boxoffice on Saturday.  According to preliminary numbers at Deadline, the animated fantasy fell a small 4% on its 2d day of release, to $23.6M.  That’s in line with the 1st 2 days of WALL-E, and should mean a weekend around $66-68M.  It won’t be […]

> This weekend should be another good one versus last year, up around 9%.  The strongest entry looks to be Hugh Jackman and the robot boxers in Real Steel — it’s playing in a lot of theaters and we expect a very solid per screen average, giving it a forecast $26 million opening.  (Aside from The Lion […]

>Summer always ends with a whimper.  While Memorial Day and Independence Day weekends are among the strongest of the box office year, Labor Day weekend is usually the lowest of the year in terms of movie-going.  This weekend features the opening of three more duds: a “found footage” space thriller, a shark bloodfest, and a […]

  OPENINGS:  None, really, although you could stretch and include THE PYRAMID (20th), an ultra-low budget, barely-marketed “found-footage” horror item that opened at just 589 theatres.  It made $458K on Friday, and probably won’t get much past $1M for the weekend, not enough to pay even for its very limited costs. HOLDOVERS:  Instead, for the […]

> Hollywood, like teen girls before a Twilight opening, counts the hours until THE AVENGERS arrives. OPENINGS:  Universal badly miscalculated when it scheduled THE FIVE-YEAR ENGAGEMENT for a weekend when Think Like A Man and The Lucky One were both available for the romance market.  The movie was moderately budgeted (although it had a substantial […]

> The fifth weekend of 2012 is much better than the same weekend last year, but it’s still somewhat below an “average” weekend for this time of year, looking at the past four years.  Chronicle and The Woman in Black are battling for #1, with each trying to make it to a $20 million opening […]

  Note:  Holdover titles tended to decline less than usual because comparisons include last week’s Easter Sunday. OPENINGS:  BORN IN CHINA (Disney) was at the top of an unimpressive group of debuts this weekend with $5.1M, narrowly ahead of the $4.6M for Monkey Kingdom, the last in the studio’s “Disneynature” series of Earth Day wildlife […]