The marketing department did its job, and BATMAN V SUPERMAN: DAWN OF JUSTICE (DC/RatPac/Warners) had its massive opening day, currently estimated by Deadline at $81.3M (including $27.7M from Thursday night).  If that number holds till morning, it will be the #5 opening day ever, behind only Star Wars: The Force Awakens, Harry Potter & […]

Weekend #33 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND August 12-14, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Sausage Party Sony R 90% 29.5 116 90 206 Pete’s Dragon Dis PG 84% 27.0 110 160 270 Florence […]

  Even with a new horror movie in the market, A QUIET PLACE (Paramount) continued to over-perform, down just 46% from last Friday according to preliminary numbers at Deadline to $10.2M, putting it on track for a $35M 2nd weekend.  That’s the same hold as last year’s Split, and with higher numbers, suggesting that Quiet […]

> The weekend studio projections (Friday and Saturday actual numbers plus a studio-generated estimate for Sunday’s business) are very similar to the early look at the weekend from yesterday.  Hop will lead the way, with Arthur and Hanna battling out for second place (a race that could go down to the wire Monday morning with […]

Not a lot of changes from last night’s early numbers. STAR WARS: THE FORCE AWAKENS (Lucasfilm/Disney):  The all-time biggest 2d US weekend:  $153.5M (down 38% from opening weekend, far better than the 49%/50% for Jurassic World/Avengers, although the 2% drop for Avatar and 24% increase for Titanic–both from the era before giant Thursday night openings–remain […]

>Thanksgiving week lagged behind the comparable week last year by 8%, bringing the year to date tally 3.7% behind 2010’s total at this time.  Final numbers for all the Thanksgiving box office are also available below.        The Past Week: Total Box Office Volume All films in wide release playing between November 21 and November […]

  OPENINGS:  ANT-MAN & THE WASP (Marvel/Disney) turned out to be rather front-loaded, with a 30% Saturday drop (compared to 14% for the 2nd day of Ant-Man).  That pushed the studio weekend estimate down to $76M, which is still 33% better than Ant-Man‘s debut, but at the low end for Marvel, ahead of only the […]

Weekend #6 of 2015 is looking like $108 million for the top 12 films this weekend, well below the normal volume for this weekend ($133 million). Opening at around 3,500 theaters Friday (well above the 2,886 average theater count for opening weekends the last two years), The SpongeBob Movie: Sponge Out of Water from Paramount should average […]