Even if Die Hard takes the weekend, it’s running on fumes. OPENINGS: A GOOD DAY TO DIE HARD (20th) cost at least triple the budget of SAFE HAVEN (Relativity), and had a more expensive marketing campaign as well. Yet on Friday, only $75K separated the two–and that was after Safe Haven won Valentine’s Day to […]
Based on Friday’s grosses, weekend #30 of 2015 looks like $148 million for the top 12 films Friday-Sunday, equaling the norm for this weekend and above last year’s weekend. Opening at 3,723 theaters Friday, Pixels from Sony is on track for a $25.0 million opening three-day weekend (below our $37.5 million ShowBuzzDaily forecast earlier this week). The film is pacing toward a slightly […]
Not the disaster we expected, the 25th weekend of 2012 is looking like $158 million for the Top 12 films Friday-Sunday, down 7% from this weekend last year and down 10% from a more normal third weekend in June. Brave is on track to open solidly (about $7 million more than forecast for the weekend), […]
> The weekend studio projections (Friday and Saturday actual numbers plus a studio-generated estimate for Sunday’s business) are very similar to the early look at the weekend from yesterday. Hop will lead the way, with Arthur and Hanna battling out for second place (a race that could go down to the wire Monday morning with […]
The 2014 holiday box office continues to be good but not great. The top 10 films on Wednesday December 31, 2014 totaled $33.3 million, somewhat below the average $35.4 million for the days since 2002 when this date landed on a weekday. The last time December 31 fell on a Wednesday (2008), the day’s top […]
OPENINGS: NAPOLEON (Apple/Sony) launched at the higher end of expectations, with $20.4M over the 3-day weekend and $32.5M for the 5-day holiday. As with Apple’s Killers of the Flower Moon, however, that leaves it a long way from any hope of breakeven on roughly $300M in production/marketing costs (particularly considering that audience polling indicated […]
Even with a new horror movie in the market, A QUIET PLACE (Paramount) continued to over-perform, down just 46% from last Friday according to preliminary numbers at Deadline to $10.2M, putting it on track for a $35M 2nd weekend. That’s the same hold as last year’s Split, and with higher numbers, suggesting that Quiet […]
Based on Friday’s grosses, Weekend #51 of 2013 looks like $139 million for the top 12 films from Friday-Sunday, up substantially from the same weekend last year (see comparisons to previous years at the bottom). Opening at 3,507 theaters Wednesday, Anchorman 2: The Legend Continues from Paramount grossed $13.2 million before Friday ($8.1 Wednesday and $5.1 Thursday) […]