OPENINGS:  The weekend’s tallest dwarf was WAR DOGS (RatPac/Warners) with a soft $14.3M start.  The 12% Saturday drop indicates that word of mouth isn’t great, and early international numbers are weak as well, with $6.5M in 31 markets.  War Dogs cost $125M+ in production and worldwide marketing, and it seems likely to add to […]

  Just about everything in theatres this weekend is due to take a 60-70% dive on Super Bowl Sunday, which probably means that even if THAT AWKWARD MOMENT (Focus/Universal) maintains the slim current lead for Friday that it has in preliminary numbers at Deadline, it’s unlikely to stay ahead for the weekend.  At the moment, […]

The Past Week: Total Box Office Volume All films in wide release playing between September 17 and September 23 grossed a weak $107 million, down 12% from the four-year average for the week and down a big 24% from the same week last year.  We have to go back to the same week in 2007 […]

Updated international box office chart:  

> The boxoffice did more or less what it was supposed to on Wednesday, drifting down 5-10% from Tuesday.  Thursday should be fairly steady, then business should have a bit of a roller-coaster ride:  an increase on Friday, down somewhat on New Year’s Eve, back up on New Year’s Day, and down again on January […]

WORLDWIDE STUDIO SCORECARD.  Updated look at 2016 by studio.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2016 to date is still +4% above last year and still +5% above the average for this point the past four years ($6.905 billion).  Over the same period, Hollywood films have grossed $18.3 billion worldwide when we add […]

  OPENINGS:  THE BAD GUYS (DreamWorks Animation/Universal) had a solid $24M start, above (low) projections.  It’s unclear whether the release for the film will fall under the normal Universal non-blockbuster 17-day exclusive theatrical policy, or if Bad Guys will fully be able to take advantage of the lack of family movies in the market until […]

  OPENINGS:  Box office expectations were high for THE SUPER MARIO BROS MOVIE (Nintendo/Illumination/Universal), but the video game adaptation blew past them with a record-smashing $204.6M 5-day opening (passing the $200.1M for Transformers: Revenge of the Fallen) that was huge in all quadrants.  Even though Friday was its 3rd day of release, the 3-day weekend […]