> THE HELP will be the year’s first “serious” movie to gross over $100M.  September is traditionally one of the softest months on the movie release calendar, and 2011 is no exception:  although there are a few promising arrivals like Steven Soderbergh’s Contagion and the film adaptation of  Moneyball, the major openings (they hope) include […]

  OPENINGS:  Although TOP GUN: MAVERICK (Paramount) is a 36-years-later sequel, the franchise that it really represents is Tom Cruise unto himself.  The last true Hollywood megastar brought in a massive audience that was mostly older men and between the coasts, to the tune of $124M for the 3-day weekend and $151M including Monday, making […]

MUCH stronger than we forecast, the 26th weekend of 2012 is looking like $196 million for the Top 12 films Friday-Sunday, up only 2% from this weekend last year but up 15% from the multi-year average for this weekend.  R-rated comedy is just what the audience wanted.  Family Guy creator Seth McFarlane struck gold with […]

WORLDWIDE STUDIO SCORECARD.  Fox expanded its lead with $147 million worldwide this week, mostly from the release of The Maze Runner, pushing the studio to over $3.8 billion worldwide for the year to date.  Disney is in second with $2.6 billion, and Warner Brothers remains in third place with almost $2.5 billion.  In the chart below […]

  OPENINGS:  LEAGUE OF SUPER-PETS (DC/Warners) arrived with a blah $23M, given its franchise-adjacent pedigree and starry voice cast, and it wasn’t very animated overseas either, with $18.4M in 63 markets.  It faces almost no competition for family audiences through the rest of the summer, which may help it stretch its run by enough to […]

>Three full weeks into 2012, domestic box office is running well ahead of last year’s anemic pace but about the same as the comparable period’s average for the last several years.        The Past Week: Total Box Office Volume All films in wide release playing between January 16 and January 22 grossed $180 million, […]

  The young, fanatically committed audience for ONE DIRECTION: THIS IS US (Sony) is the very definition of probable frontloading, so it’s no surprise that the concert doc debuted with a strong $2.7M last night at 7PM, the best Thursday night result since The Conjuring a month ago.  That’s almost as much as the full […]

>Based on Friday and Saturday box office (and estimated Sunday numbers), The Help continues at #1 yet again, down only 2% from last week.  This is really getting to be a tired headline, but with the feeble crop of recent releases The Help is just taking full advantage of the situation.  The weekend overall is now […]