Weekend #31 of 2016 forecasts for films opening wide and major returning films: NEW FILMS THIS WEEKEND July 29-31, 2016 Critics Positive ($ millions) Opening Weekend Forecast Domestic Total Projection Overseas Total Projection Worldwide Total Projection Jason Bourne Uni PG13 59% 53.5 155 245 400 Bad Moms STX R n/a 26.5 85 35 120 Nerve […]

  The continents drift, and so does the boxoffice. OPENINGS:  ICE AGE:  CONTINENTAL DRIFT (20th), at $16.5M, was 25% below the opening for Ice Age 2, and lower than the first Friday of Ice Age 3 (which opened on a Wednesday), but the franchise gets the overwhelming bulk of its revenue from overseas–something like 70%–so unless […]

> There’s no way to slice or dice the numbers for COWBOYS AND ALIENS and make them any less sad.  The picture cost at least $165M (that’s the amount Universal will admit to), plus another $150M or so for worldwide marketing, and as Mitch Metcalf notes, it’s now on track to gross less than $100M […]

  RIO 2 (20th) has leaped out to a Friday lead, according to preliminary numbers at Deadline, one that it should be able to sustain for the weekend.  The Rio sequel has $11.5M on Friday, about 10% ahead of the first Rio‘s $10.3M opening day.  That film made $39.2M for the weekend, and Rio 2 […]

  OPENINGS:  Note that the entire market in the US will be hit by Super Bowl Sunday, which will be down from Saturday by roughly double the percentage of the usual Saturday-Sunday drop.  (However, Hollywood will hope for a Valentine’s Day bump the following day.)  Even with that included in the calculations, though, the weekend’s […]

WORLDWIDE STUDIO SCORECARD.   YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is now +6% above last year and now +2% above the average for this point the past four years ($7.066 billion).  Over the same period, Hollywood films have grossed over $18.6 billion worldwide when we add overseas box office (that’s […]

Weekend #49 of 2015 is looking like a decent $94 million for the top 12 films this weekend, actually better than what we usually see on one of the slowest weekends of the year (see comparisons below). Krampus from Universal should open with $12.0 million Friday-Sunday. The film is on track for around $26 million domestic in its run. Overseas the film […]

> Frontloading strikes again. THE HUNGER GAMES (Lionsgate/Summit), with $18.9M on its 2nd Friday, is behaving like a sequel, even though it isn’t one.  It’s down 72% from opening day, which is consistent with the second Fridays of mega-sequels like The Dark Knight (down 65%), Twilight:  New Moon (-76%), Breaking Dawn Part 1 (-77%), Harry […]