OPENINGS: HAPPY DEATH DAY (Blumhouse/Universal) opened so well at $26.5M that inevitably, despite the fact that it appears to tell a completely closed-end story, talk of a franchise has started. You can’t blame them: Death Day isn’t quite at the blockbuster level of Blumhouse’s Split ($40M) or Get Out ($33.4M), but it’s starting better […]
HAPPY DEATH DAY (Blumhouse/Universal) continued a remarkable year for Blumhouse, following the giant successes of Split and Get Out. Deadline has its Friday at a preliminary $11.3M (including $1M from Thursday night), and its 68% Rotten Tomatoes score is comparable to Split‘s 74%. That film had a 2.7x weekend multiple, and even if Happy […]
OPENINGS: Coming into this weekend, the discussion about BLADE RUNNER 2049 (Alcon/Sony/Warners) was mostly about whether with its critical raves it could exceed expectations by 20% or so and become October’s #1 opening. But things went in the other direction, and its current $31.5M estimate doesn’t even put it in the month’s Top 20. […]
BLADE RUNNER 2049 (Alcon/Sony/Warners) was a high-risk bet, with roughly $300M in production and worldwide marketing wagered on an extremely serious 164-minute sequel to a 35-year old film that only became legendary after it was itself a sizable flop in theatres. Reportedly, the bulk of that investment rested with Alcon, while Sony (international) and […]
OPENINGS: We won’t really know the order of the weekend’s closely-bunched Top 3 movies until final numbers are released tomorrow, but since the default position of any studio with a new opening is to claim victory, the fact that AMERICAN MADE (Cross Creek/Universal) is currently in 2nd place with $17M can’t be a good […]
There’s going to be a crowd at the top of the box office this weekend, but there’s not much good news in it for anyone. According to preliminary numbers at Deadline, AMERICAN MADE (Cross Creek/Universal) took Friday with $6M (almost $1M of it from Thursday night), which should give it a $15-16M weekend. However, […]
OPENINGS: KINGSMAN: THE GOLDEN CIRCLE (MARV/20th) took the weekend, but at $39M it was below Fox’s minimal target number of $40M. Since sequels burn out faster than initial films in a series, Golden Circle will probably end up around $100-120M in the US, compared to $128M for The Secret Service, and that’s on higher […]
The phenomenon of It having had its day, weekend box office is starting to look more familiar, which is to say subdued. KINGSMAN: THE GOLDEN CIRCLE (MARV/20th) will take the weekend, but hardly in impressive fashion. Preliminary numbers at Deadline have opening day at $15.7M, which includes $3.4M from Thursday night. 2 years ago, […]