Based on Friday’s and Saturday’s grosses, weekend #6 of 2015 now looks like $139 million for the top 12 films Friday-Sunday, up slightly from yesterday’s estimate ($135 million) and up a bit from the norm for this weekend.   Opening at 3,641 theaters Friday, SpongeBob Movie: Sponge Out of Water from Paramount is on track for a $56.0 […]

Based on Friday’s and Saturday’s grosses, weekend #22 of 2015 now looks like $130 million for the top 12 films Friday-Sunday, a little better than it looked yesterday but still significantly below the norm for this weekend.   Opening at 3,777 theaters Friday, San Andreas from Warner Brothers is now on track for a $53.2 million opening three-day weekend (well […]

  THE MAIN EVENT:  As the roof caved in on BATMAN V SUPERMAN:  DAWN OF JUSTICE (DC/RatPac/Warners), the studio had two last-ditch goals:  to avoid a Weekend 2 result that dropped 70% from last week or dipped below $50M in the US.  Pending tomorrow’s final numbers, it appears to have managed that, with a 68% […]

  OPENINGS:  RISEN (Affirm/Columbia/Sony) topped the weekend’s arrivals with an $11.8M start that was above the $11.4M for War Room and the $9.2M for God’s Not Dead, although it was well below Heaven Is For Real‘s $22.5M.  The Christian genre has tremendous multiples–both God’s and War Room ended up at 6x their opening weekends–and Risen […]

> The weekend studio projections (Friday and Saturday actual numbers plus a studio-generated estimate for Sunday’s business) are very similar to the early look at the weekend from yesterday.  Hop will lead the way, with Arthur and Hanna battling out for second place (a race that could go down to the wire Monday morning with […]

  OPENINGS:  For a year lean on powerhouse franchises and expected to be tough at the box office, Hollywood’s 2020 is off to a heartening start.  Following last week’s strong performance by 1917, this week’s BAD BOYS FOR LIFE (Columbia/Sony) blasted through expectations with a $59.2M 3-day weekend ($68M with the Monday holiday), and with […]

  OPENINGS:  THE GRINCH (Illumination/Universal) rode its family movie 47% Saturday bump to a $66M weekend, 20% better than 2000’s How The Grinch Stole Christmas.  There are relatively few recent mid-November family movie releases, because Disney has established its ownership of the Thanksgiving corridor that starts less than 2 weeks later (this year’s installment is […]

  OPENINGS:  THE CALL OF THE WILD (20th/Disney) did a bit better than expected at $24.8M, but in the long run that’s not likely to make much difference.  Similarly to Dolittle (although much more quietly), Call of the Wild was extremely expensive, with $200M+ in production/marketing costs, so a $75M US total won’t get it […]