>Keep your helmets on: the studios are about to drop three more bombs in movie theaters this weekend.  A horror movie, an action flick and an adult comedy are being released, and we expect each to gross not much more than $30 million in their entire domestic theatrical run.  Opening weekends should range between $9-12 […]

  AVENGERS: INFINITY WAR (Marvel/Disney) exists on that rarefied box office plane where even a reported $450M in production/marketing costs can be waved off in comparison to the certain returns to come.  Deadline is reporting its opening day at $104M ($39M from Thursday night), which would be just slightly the #3 opening day in US […]

  The arrival of a Wednesday AMERICA’S GOT TALENT livened things up a bit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

        NETWORK FINALS:  SURVIVOR, THE MASKED SINGER and THE GOLDBERGS gained 0.1 in final numbers, while the SWAT rerun lost the same.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Cable news was again at the top, with Fox News’s SPECIAL REPORT WITH BRET BAIER (i.e. […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Game 4 of the World Series on FOX averaged a 2.3 preliminary […]

        NETWORK FINALS:  The special MONDAY NIGHT FOOTBALL adjusted to 4.0, followed by an episode of BIG BROTHER at 0.9.  In addition, in final numbers the BIDEN TOWN HALL gained 0.02 to 0.07, and EMERGENCY CALL and PENN & TELLER: FOOL US both lost 0.1.         Broadcast Official Nationals […]

  THE BACHELORETTE took the night, but it was down heavily from last season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

      This morning, every singing competition series tried to sign Adele. NBC:  ADELE LIVE IN LONDON did (for summer) a very solid 1.7, winning its hour and beating ABC’s season premiere of Secret Millionaire.  The MISS USA PAGEANT handed NBC the night with a 1.8, although that was down a significant 0.4 from […]