DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday September 20 and Sunday September 21, 2014. The 56 markets (out of 210 total) cover about 70% of the US television population. NFL: Week 3 Sunday 12.2 rating FOX 1 or 4 pm Single (1pm: WAS-PHI DAL-STL MIN-NO […]

      THE RAVEN:  Watch It At Home – Not Much Tell-Tale Heart (Or Brain)   Sometimes less-than-great minds think alike, too.  The idea of Edgar Allen Poe as a detective investigating strange phenomena was at the center of ABC’s busted pilot Poe last year (see our pilot report here), but it seems the […]

Week 38 of the broadcast season (June 4-10) was won by FOX with a 1.55 in prime time, up from last week’s 1.20 (thanks to the arrival of Gordan Ramsay’s two shows Hell’s Kitchen and MasterChef).   NBC fell to a second place 1.33 rating for the week, down from 1.48 last week (particularly because of […]

  Shondaland richly earned its latest back-order last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment) Thursday, the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

Other than So You Think You Can Dance on FOX, reality on the other networks completely tanked last night.  Both Duets and Dogs in the City continued their miserable runs at around a 1 rating and part one of two-night Justin Bieber music special pulled a sub-1 rating. FOX won the night with a 2.4 preliminary […]

  FURY (QED/Columbia/Sony) continued to win but underwhelm on Saturday.  According to preliminary numbers at Deadline, Brad Pitt’s somber action vehicle was up 3-4% at most from Friday, and possibly not up at all with around $9M for the day.  That’s not a great result for a film that should be appealing to older audiences […]

NBC gave FOX some rare competition on Wednesday night, winning the night and knocking down So You Think You Can Dance, which usually enjoys a competition-free existence. NBC continued live coverage of the U.S. Olympic Trials (swimming from Omaha) from 8-9 pm, earning a preliminary 1.9 Adult 18-49 rating.  The number could very likely be adjusted […]