DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

  HIEROGLYPH:  Midseason TBD on FOX THE FACTS:  Ancient Egyptian fantasy-adventure, given a direct-to-series order by FOX.  The series creator is Travis Beacham, a screenwriter of Pacific Rim and the remake of Clash of the Titans, and let’s pretend that’s something to boast about. WHAT IT’S SAYING:  There will be mystery, magic, palace intrigue and […]

>The weekend studio estimates (based on Friday and Saturday actuals and projections for Sunday) are coming in slightly above the weekend numbers posted yesterday (based on Friday actuals only).  The box office volume for the top 12 films is now looking like $123.5 million for the weekend, up 2% from last year’s weekend but up […]

Based on Friday’s grosses, weekend #20 of 2014 looks like $177 million for the top 12 films Friday-Sunday, up a very good 21% from the norm for this weekend.   Opening at 3,952 theaters, Godzilla from Warner Brothers grossed $38.5 million Friday and late Thursday, putting the film on track for a great $98 million opening weekend (well […]

> The 17th weekend of 2012 is looking like a poor $97 million for the Top 12 films, down 33% from this weekend last year and down 28% from the four-year average for the same weekend.  Think Like a Man should retain the top spot in its second weekend with $18 million, declining about 46% […]

WORLDWIDE STUDIO SCORECARD.  The release of X-Men: Days of Future Past has pushed 20th Century Fox to the top of the heap with over $1.5 billion in worldwide box office in 2014 to date.  The race will ebb and flow through the rest of the summer and into the holiday season, but Fox, Warner Brothers and Sony […]

> CW today renewed the 3 shows on its air that were destined for renewal:  THE VAMPIRE DIARIES, the network’s closest thing to a hit; SUPERNATURAL, which has been doing very well on low-rated Fridays; and 90210, with less impressive numbers but very stable on Tuesdays. That makes the network’s official bubble shows GOSSIP GIRL, […]

  Everything has broken right for JOKER (BRON/Village Roadshow/DC/Warners).  Its combination of gold-standard IP with a gritty, violent, R-rated aesthetic has been largely accepted critically and earned it film festival kudos, and it’s had the benefit of controversy about its potential to stir up real-life trouble without (so far) any actual incidents that could drive […]