DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

  OPENINGS:  A QUIET PLACE: DAY ONE (Paramount) handily exceeded expectations with $53M in the US, better than its predecessors ($50.2M and $47.5M respectively, although Part II earned $57.1M over its 4-day holiday launch).  It was particularly impressive because Day One featured a different cast and creative team for the most part, suggesting that A […]

>Those interested in the disconnect between old-line film critics and audiences need look no farther than “In Defense of the Slow and the Boring,” a column in today’s NY Times.  In it, chief Times critics Manohla Dargis and A. O. Scott each write about the worth of films some find unduly slow-paced, like The Tree […]

>CBS Monday continues to dominate, FOX launches Alcatraz solidly, and NBC benefits in the early part of the evening by saluting Betty White (but Rock Center gives back all the gains).                 Nightly Primetime Average Monday         CBS     FOX     ABC     NBC 01.16.2012     3.8     3.3     2.4     2.201.17.2011   […]

Based on Friday’s grosses, weekend #12 of 2015 looks like $119 million for the top 12 films Friday-Sunday, below the norms for this weekend.   Opening at 3,875 theaters Friday, Insurgent from Lionsgate/Summit is on track for a $50.1 million opening three-day weekend (somewhat below our $59.0 million ShowBuzzDaily forecast earlier this week). The film is pacing toward $12,900 per […]

Based on Friday’s grosses, Weekend #14 of 2013 is looking a little weaker than it appeared yesterday but still ahead of prior years.  The top 12 films are looking like $127 million this weekend, now 10% above the same weekend in recent years.  Two decent openers and two strong returning films dominate the top of […]

  With the other 3 networks in reruns, FOX and NBC prospered. FOX:  An “event” GLEE that dealt (albeit in a superficial, gimmicky way) with the issue of school shootings gave the show a 2.4, an increase of 0.4 from its last episode and the show’s best rating in over a month.  Prior to that, […]

How big a flop is BATTLESHIP (Universal)?  Even bigger than the catastrophic John Carter, that’s how big.  According to early Friday numbers at Deadline, Battleship is headed for a $9.5M opening day, and if that number holds, it’ll be less than John Carter‘s $9.8M.  Carter made it to $30M in its opening weekend, thanks to […]