Crossovers work. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. CBS:  The […]

  Another pair of unscripted summer series with underwhelming premieres. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  Cheers to ONCE UPON A TIME, which rushed through the PaleyFest preliminaries at this afternoon’s session and was able to screen not just tonight’s entire episode, but next week’s first act as well.  Tonight’s show does the usual deft job of switching among present-day Storybrooke, present-day New York (even if the latter looks a […]

With Saturday’s grosses now tallied, Weekend #4 of 2013 is looking like $88 million for the top 12 films (up significantly from the $80 million estimate yesterday but still down 13% from the comparable weekend average).   Hansel and Gretel: Witch Hunters now looks like a $19 million opening weekend, up from the $16 million estimate […]

  OPENINGS:  The entertainment business revolves these days around IP, but not all franchises are created equal, and there turned out to be a thunderous lack of interest in TERMINATOR: DARK FATE (Skydance/Tencent/20th/Disney/Paramount), which opened to just $29M in the US against production/marketing costs of $300M+.  A big-budget action epic in that predicament normally hopes […]

Here are the weekend sports ratings for Saturday and Sunday March 24-25, 2018.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+).  Programs are grouped by sport and ranked within each sport by P2+ audience size. Also, early round March Madness game ratings (Thursday-Friday March 22-23, 2018) are listed in a […]

  SCANDAL arrived as Week 2 shows continued to settle in. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  How much of Friday’s mediocre boxoffice is attributable to a post-Aurora uneasiness about going to multiplexes, how much to competition from the most watched Olympics Opening Ceremonies in history, and how much to simple lack of enthusiasm about the movies on display?  All three probably played a part. THE DARK KNIGHT RISES (Warners) was […]