DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).

  The major studios are barely participating in late August distribution, and it was clear the box office would be dreadful this weekend even before calculating the effects of Hurricane Harvey and the expected massive pay-per-view gate for Saturday’s Mayweather vs. McGregor bout.  (Those events are likely to bring down weekend multiples even lower than […]

        NETWORK FINALS:  The FOX end of THURSDAY NIGHT FOOTBALL adjusted to 4.5.  In addition, BIG BROTHER and MATCH GAME gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s piece of THURSDAY NIGHT FOOTBALL was at 0.84, down 0.92 from […]

    NETWORK FINALS:  FOX’s UFC FIGHT NIGHT adjusted up 0.2 to 1.0 in final numbers, and ABC’s NBA game adjusted up 0.1 to 1.2.  On CBS, the 48 HOURS rerun gained 0.1, but the CRIMINAL MINDS rerun lost the same, as did NBC’s SNL rerun.  Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for HOME ECONOMICS, the 9PM THE CONNERS, CHICAGO FIRE and CHICAGO PD.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s THE CHALLENGE dipped 0.03 to 0.49.  ESPN’s NBA doubleheader was at 0.44/0.36.  Bravo’s REAL […]

>Terra Nova managed to do what almost no new show can pull off — a week two rating equal to the premiere.  Looking at the entire night, CBS continues to own Monday, while FOX is in the game now and ABC has totally blown its lead.  NBC remains a non-factor on Monday.  FOX is breathing […]

  BROADCAST FINALS ABC:  Reruns at 0.29/0.18/0.18/0.16/0.22. CBS:  BIG BROTHER was steady at 0.79, and THE CHALLENGE gained 0.04 to 0.42.  A SWAT rerun was at 0.20. NBC:  An off-night AMERICA’S GOT TALENT was at 0.54, and PASSWORD was at 0.46, down 0.02 from Tuesday’s premiere.  A CHICAGO PD rerun was at 0.25. FOX:  MASTERCHEF […]

  BROADCAST FINALS;  The 2021-22 broadcast season officially began last night, and it didn’t exactly roar into action. ABC:  The season premiere of DANCING WITH THE STARS was at 0.92, considerably below last fall’s 1.3.  A TIME 100 special was at 0.28. CBS:  The season premiere of THE NEIGHBORHOOD was at 0.63 compared to last […]