NETWORK FINALS:  LITTLE BIG SHOTS gained 0.1 in final numbers.  There were no changes to the preliminary ratings for THE ESPYS or SALVATION.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Bravo’s REAL HOUSEWIVES OF NYC topped Wednesday cable at 0.52, down 0.03 from last […]

> Memorial Day weekend brings two strong openers and what should be a very solid weekend — well ahead of last year’s numbers for the weekend. Opening at 3,615 theaters, The Hangover Part II should average a very strong $21,400 per theater (for $79 million between the traditional three-day Friday-Sunday period).  Over the five-day Thursday-Monday […]

  May Sweeps didn’t begin with a (big) BANG. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  OPENINGS:  BLACK ADAM (DC/New Line/Warners) arrived within moderate expectations at $67M.  That’s the highest weekend we’ve seen since Thor: Love & Thunder in July, but as a superhero epic with a $300M+ production/marketing budget, it’s far below Love & Thunder ($144.2M), Doctor Strange In the Multiverse of Madness ($187.4M), and DC’s The Batman ($134M).  […]

      NOTE TO READERS:  We don’t have a chart for Saturday network finals today, and will only be able to post the cable charts in preliminary format.  We’ll update when we can. Normal charts now posted below.     NETWORK FINALS:  NBC’s NHL PLAYOFFS game gained 0.1 in final numbers to 0.6, and […]

  None of the night’s specials made an impact. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

>Word of Mouth is the most powerful and trusted form of marketing in many industries, not least film and television.  Good Word of Mouth can save a movie or make it a surprise hit, whether it’s The 40-Year Old Virgin or Black Swan, while bad Word of Mouth can sink even a “sure thing” movie […]

        NETWORK FINALS:  Both EMPIRE and MODERN FAMILY received 0.1 bumps from this morning’s series lows in final numbers–but just barely, as their less-rounded ratings were respectively 1.86 and 1.66.  In addition, CRIMINAL MINDS and CHICAGO PD were up 0.1. After adjustment for the Los Angeles preemption, ARROW stayed as-is, but THE […]