TV is beginning its holiday hibernation. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

New arrivals didn’t change very much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  FOX has announced the Season 10 renewal of BONES, which isn’t a major surprise, considering that the show has been a reliable performer for the network wherever it’s been scheduled–most recently in the netherworld of Friday nights.  (The only thing that could have kept Bones from a renewal was the cost associated with talent […]

  OPENINGS:  THE PURGE (Universal) will be instantly profitable by the end of its high $30Ms weekend, and while a great deal of that is due to the $3M production budget, a US marketing spend of only $20M (less than half the normal big-studio amount) is a big help.  The key:  minimal expensive TV advertising.  […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday March 7 and Sunday March 8, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. College Basketball Saturday 0.90 rating CBS 12:00 pm Syracuse at North Carolina State 1.83 rating CBS 2:00 pm […]

  The WORLD SERIES looked a bit healthier. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

> The 17th weekend of 2012 is looking like a poor $97 million for the Top 12 films, down 33% from this weekend last year and down 28% from the four-year average for the same weekend.  Think Like a Man should retain the top spot in its second weekend with $18 million, declining about 46% […]

Here are the full week sports ratings for Monday August 15 through Sunday August 21, 2022. Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day). Programs are grouped by sport and ranked within each sport by P2+ audience size. Here is the same week last year: […]