> MONEYBALL‘s debut looks to be in line with the opening weekend of The Social Network ($22.4M) just about a year ago.  That movie rode the Oscar race to a $97M gross.  Moneyball is more likable but less incisive than Network, and while it’s going to be part of the Oscar conversation, it’s less likely […]

        NETWORK FINALS:  As we noted this morning, due to football adjustments we’ll take a look at the final ratings for last night: ABC:  HOLEY MOLEY (0.5), FAMILY FOOD FIGHT (0.3) and REEF BREAK (0.2) were steady with last week’s finals. CBS:  BIG BROTHER (1.0) and the series finale of ELEMENTARY (0.4) […]

Here are the full week sports ratings (such as they are) for Monday May 11 through Sunday May 17, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is […]

  There’s no keeping EMPIRE down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  So much for the excitement of May Sweeps.  The NFL Draft on ESPN may not have helped, but an alarming number of network shows last night hit season and even all-time series lows. FOX:  Oh, how AMERICAN IDOL‘s fortunes have tumbled.  Last night it hit an all-time low 2.7, down 0.3 from last week […]

WORLDWIDE STUDIO SCORECARD.       YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is still +8% above last year and now +3% above the average for this point the past four years ($6.066 billion).  Over the same period, Hollywood films have grossed almost $16.3 billion worldwide when we add […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

> The Voice on NBC took a haircut to a mid-4 rating with young adults, as ABC’s Dancing with the Stars premiered with a mid-3 rating, a decent rating compared to other programs (especially during this horrific season) but that premiere is down a third from last year.               […]