On another torpid holiday night, only one rerun made it past a 1.0 rating. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

    NETWORK FINALS:  As we noted this morning, the preliminary ratings were more or less useless because of NFL preemptions, so we’ll do a full network rundown here. NBC:  SATURDAY NIGHT LIVE’s summer Weekend Update series debuted at a solid 1.2, well above its 0.7 lead-in from THE WALL (down 0.3 from 2 weeks […]

NOTE: The ABC numbers below will decline slightly in the official nationals this afternoon because of local pre-emptions in Kansas City and Milwaukee for NFL MONDAY NIGHT FOOTBALL (aired nationally on ESPN). The CBS numbers below for the NFL special game (rescheduled from Sunday afternoon) will rise in the official nationals when live viewing on […]

        NETWORK FINALS:  There was a significant adjustment (to the next tenth) for WWE SMACKDOWN.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.49/0.35.  Discovery’s GOLD RUSH was at 0.42/0.34/0.24 compared to last week’s 0.41/0.27.  Cable news was led by the […]

  NBC’s new sitcom didn’t change much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  And they’re off! DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart.   […]

    NETWORK UPDATE:  There were no adjustments from the Friday preliminary ratings. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery took Friday cable with 1.03 for GOLD RUSH, although that was down two-tenths from last week.  Lead-in GOLD RUSH: THE DIRT was at 0.39.  ESPN had the #2-3 slots with its […]

      NETWORK FINALS:  There were no adjustments from the preliminary Friday numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Friday cable was once again dominated by the NBA PLAYOFFS, this time on ESPN.  At 2.07, the San Antonio vs. Oklahoma City game topped everything on network […]