SLEEPY HOLLOW was moderately awake for its move to Fridays.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis and comparisons follow the chart.
FOX: SLEEPY HOLLOW gained 0.1 in its first Friday airing. That was still, however, 0.4 below last week’s MASTER CHEF JR season finale as a lead-in, and SECOND CHANCE fell 0.1 to a new low 0.6.
NBC: CAUGHT ON CAMERA was steady at 0.9, and GRIMM was up 0.1 to 0.9. DATELINE, though, tumbled 0.4 from last week’s MAKING A MURDERER-themed episode to 1.0.
ABC: LAST MAN STANDING held at 1.2, while DR. KEN lost 0.1 to 1.0. SHARK TANK took a 0.3 hit to 1.4 (although it was still the night’s highest-rated show), and 20/20 benefited from the weaker DATELINE competition and grew by 0.2 to 1.2.
CBS: UNDERCOVER BOSS shed 0.1 to 1.2, and the SUPER BOWL’S GREATEST HALFTIME SHOWS special was also at 1.2.
CW: THE VAMPIRE DIARIES was 0.1 lighter to 0.4, tying it with the steady THE ORIGINALS.
CBS continues in pre-SUPER BOWL mode tonight with the NFL HONORS special, and ABC has the latest REPUBLICAN DEBATE. Thinking of politics, SNL is hosted by its Bernie Sanders doppelganger Larry David (with reportedly a cameo from the candidate himself), with musical guest The 1975.
CABLE RATINGS: Come back Monday for detailed demographic ratings for top cable programs from this day.
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WEDNESDAY Ratings
Preliminary ratings are delayed by Nielsen until at least 9:30 am PT (90 minutes past due). The ratings service is performing extra “quality checks,” so be prepared for unusually high quality ratings later this morning!
