Welcome to Upfronts week, when the broadcast networks (or what’s left of them) announce their Fall schedules and attempt to generate billions of dollars worth of excitement from advertisers.  It’s harder than ever to authoritatively analyze the thought process that goes into a broadcaster’s cancellation, renewal and pick-up decisions, because network ad revenues directly […]

  Last week’s FOX arrivals took a hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

> Don’t give up on Fringe just yet. FOX:  Maybe all the fans really were at The Hunger Games last week.  FRINGE had a huge rebound to 1.2 last night, which still put it in 3d place for the hour (this is Fringe, after all), but gave it a welcome tie with the already-renewed Grimm […]

      NETWORK FINALS:  As expected, adjustment for MONDAY NIGHT FOOTBALL simulcasts brought some lowered ratings.  On ABC, both THE GREAT XMAS LIGHT FIGHT (1.1) and the rerun of THE GREAT AMERICAN BAKING SHOW (0.6) fell 0.2, and while NBC’s THE VOICE held its morning 2.2, TIMELESS lost 0.1 for a new low 1.0. […]

        NETWORK FINALS:  There were no changes from this morning’s preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader was at 0.84/0.67.  VH1’s BLACK INK CREW gained 0.08 to 0.56.  The season finale of Comedy Central’s SOUTH PARK rose 0.03 to 0.46, […]

  Due to live sports, there may be adjustments ahead for CBS, NBC and FOX. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

  There’s usually a box office hangover after a holiday weekend opening, but the Friday-to-Friday drop for SOLO (Lucasfilm/Disney) was particularly sour, down 77% to $8M in preliminary numbers at Deadline, compared to the 73% for last year’s Pirates of the Caribbean V, and 74% for X-Men: Days of Future Past.  In fact, it was […]

  NETWORK UPDATE:  NCIS, THE FLASH and THE VOICE each gained 0.1 in final numbers. Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  It was CNN’s night, thanks to the Nevada DEMOCRATIC PRESIDENTIAL DEBATE, which scored 3.59 for the debate itself, and put 4 other pieces of CNN programming into the Top 10.  Considering that […]