>Two and a Half Men premiered with a 10.3 Adult 18-49 rating, about equal to a good Sunday Night Football game but not at the level of an AFC Championship game, as CBS head Les Moonves boldly predicted.  Nonetheless, this is a great number to welcome Ashton Kutcher to the show.  Can the show maintain […]

  90210 has never been CW at its best.  The semi-network specializes almost exclusively in fantasies, either of the supernatural or soapy kind (or both), and some of its shows deliver those fantasies with wit and compelling storytelling–The Vampire Diaries and the early years of Gossip Girl, for example. 90210, though, has always a very […]

  Things could have been worse for CBS last night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  NETWORK UPDATE:  SHARK TANK gained 0.1 in final Friday ratings, and BLUE BLOODS dropped 0.1. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): GOLD RUSH (Discovery) jumped up two-tenths from last week to lead Friday cable at 1.27, and its lead-out EDGE OF […]

  OPENINGS:  JURASSIC WORLD (Legendary/Universal) took its place in the history books with the biggest worldwide opening of all time, its $511.8M ahead of the final Harry Potter‘s $483.2M.  That particular record relies a bit on overseas distribution scheduling, since not every American blockbuster is approved for a China opening the same weekend that it […]

> Maybe ABC should have left “Bitches” in the title. ABC:  GCB (aka Good Christian Bitches, aka Good Christian Belles) had a very unimpressive debut, a 2.2 that was way below Pan Am‘s premiere in the fall.  (In fairness, the DESPERATE HOUSEWIVES lead-in to Pan Am was a lot higher than last night’s rating.)  GCB […]

  Basketball. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  Game 1 […]