NETWORK FINALS:  FOX’s primetime NFL PLAYOFFS game adjusted to 9.93, while as expected the adjusted rating for GREAT NORTH was down half a point.  In addition, THE ROOKIE and 60 MINUTES adjusted to the next tenth.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The […]

  OPENINGS:  FIFTY SHADES FREED (Perfect World/Universal) declined a mild 17% from Fifty Shades Darker to $38.8M, suggesting that Freed will end up around $95M in the US  That wouldn’t be great compared to roughly $150M in production/marketing costs, but the Fifty Shades franchise has always made the bulk of its revenue overseas, and that’s […]

  THE CROSSING was no GOOD DOCTOR. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  Time ran out for LIFE SENTENCE, but we won’t know its true final rating until Monday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

Not a lot of changes from last night’s early numbers. STAR WARS: THE FORCE AWAKENS (Lucasfilm/Disney):  The all-time biggest 2d US weekend:  $153.5M (down 38% from opening weekend, far better than the 49%/50% for Jurassic World/Avengers, although the 2% drop for Avatar and 24% increase for Titanic–both from the era before giant Thursday night openings–remain […]

> EXTREMELY LOUD AND INCREDIBLY CLOSE:  Worth A Ticket –  Earns Its Tears If EXTREMELY LOUD AND INCREDIBLY CLOSE accomplishes nothing else–and it actually accomplishes quite a bit–it’s served to let us know exactly where the third rail of current American popular culture is located.  It’s not every day that the august NY Times informs […]

  Another big win for MASKED SINGER. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  The NCAA TOURNAMENT games on CBS adjusted to 0.9/1.2, down from last year’s 1.7/1.4.  Elsewhere, BROOKLYN NINE-NINE dropped 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Thursday cable was naturally dominated by the NCAA TOURNAMENT, which took up 10 […]