>December 15 is traditionally around the last night there is any significant number of original episodes on the broadcast networks’ schedules and also the date when television usage starts to drop dramatically until bottoming out on Christmas Eve (which battles the night of July 4 as the least watched night of television of the year). […]

  A night for classics, old and new. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

  Small increases and drops. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. […]

        NETWORK FINALS:  BONES and THE BIG BANG THEORY gained 0.1 in final numbers, while LEGENDS OF TOMORROW and 2 BROKE GIRLS lost the same.        Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  INSIDE AMY SCHUMER returned to Comedy Central at 0.40, and the 2d night of […]

> The third weekend of 2012 is better than the same weekend last year, but it’s a fairly mediocre weekend looking at a broader historical context.  Underworld Awakening is leading the charge at #1, but Red Tails is not too far behind.    Underworld Awakening is coming in just under forecast, pulling in $9.4 million […]

  JASON BOURNE (Universal) is performing in line with expectations.  Preliminary numbers at Deadline have its opening day at $22M (including $4.3M from Thursday night), down just 10% from the $24.7M start (with no Thursday screenings) for 2007’s Bourne Ultimatum, the last Matt Damon/Paul Greenglass title in the franchise.  Great word of mouth gave Ultimatum […]

  A grim night all around. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

>Green Lantern and Mr Popper’s Penguins both come in at forecast, while weekend is down 23% from last year.Green Lantern opened with $21.4 million on Friday, and it looks like the Ryan Reynolds film will gross $56 million from Friday-Sunday.  The film is headed for $156 million in North America when it crosses the finish […]