DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

This weekend is looking very strong: over $150 million for the top 12 films Friday-Sunday, up 22% from a typical second weekend in November.  James Bond’s latest adventure starring Daniel Craig is eagerly awaited by audiences and well-reviewed by critics — this will be potent.  Previewing Friday at around a dozen theaters, Lincoln starring Daniel […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 1.1.  In addition, the AMERICA’S GOT TALENT rerun gained 0.2 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE BASKETBALL games were at 1.18/0.51/0.43/0.35, and the network’s UFC FIGHT NIGHT was at 0.80.  A&E’s […]

  NETWORK UPDATE:  BLUE BLOODS gained 0.1 in final numbers.   Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH topped Friday cable, down 0.04 from last week to 1.05, with lead-out PACIFIC WARRIORS up 0.06 to 0.41 (possibly helped by an unusually long 4-minute overrun for GOLD RUSH into PACIFIC’s hour), […]

  BIG BROTHER’s night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

>A rare night of December originals on the broadcast networks Sunday night.  The Sunday Night Football game between the Detroit Lions and New Orleans Saints drew a 6.5 Adult 18-49 fast national rating from 8:30 onward, a number which we expect to rise to a 7.3 in the official nationals.  NBC Sun 9.25 10.2 10.9 […]

  AMERICAN IDOL continued its slide. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

      NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.3 for NBC, down 1.3 from last week’s game.  In addition, THE BIG BANG THEORY and LIFE IN PIECES rose 0.1 in final numbers, but THE GREAT INDOORS fell the same.           Broadcast Official Nationals Program Ratings Chart     CABLE […]