> DISCLAIMER: These initial impressions are based on the clips (usually 3-5 minutes) released by the networks to use in their Upfront presentations and for promos.  They’re chosen to sell the show, not to accurately represent it.  So take the reactions below with a large satchel of salt–we may well feel differently about these shows […]

>The Hunger Games has moved up to $216 million overseas (up from $194 million last week).  The film is probably headed for a worldwide total of $650 million, including the $388 million forecast domestic total.  Click “read more” to see the updated weekly worldwide table.      Titanic 3D is doing even better internationally, now […]

  In our week-long look at the box office prospects of the nearly-here summer movie season on a studio by studio basis, we’ve examined Sony and Universal.  Today our eye is on Warner Bros, typically one of the busiest of the studios. LAST SUMMER:  Overall a success, although not quite to the extent Warners was […]

NBC and FOX battled to a tie last night with a good mix of original programming.  ABC was in the hunt until 10 pm, when the atrocious Glass House destroyed any momentum.   NBC aired more U.S. Olympics Trials from 8-9 pm (this time swimming, featuring a rare loss by Michael Phelps) and scored a 1.9 […]

FOX edged NBC again on Monday night, while ABC premiered The Glass House, which caused viewers to flee. The combo of Hell’s Kitchen (2.5 preliminary 18-49 rating last night) and MasterChef (2.3) combined to give FOX a first place 2.4 rating Monday night. Although one of the Gordon Ramsey shows might see an upward adjustment […]

Playoff football was huge but down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. NBC:  […]

Note: The fast affiliate nationals below for three of the four broadcast networks are subject to change. The ABC and FOX live sports coverage will go up +10% or more in the official nationals when viewing in the Pacific Time Zone from 5-8pm PT is factored in. Conversely, the NBC numbers below from 8:30-10:00pm will […]

  BACKSTROM is no EMPIRE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]