The Super Bowl will take a chunk out of everyone today, the only Sunday that plays like a Monday with 60-70% drops from Saturday across the board.  That’s why the studios, for the most part, stay away. OPENINGS:  Given that fact, WARM BODIES (Summit/Lionsgate) did fairly well with a $20M weekend (that includes $500K […]

> THE HUNGER GAMES (Lionsgate/Summit) continues to overperform.  Based on preliminary Saturday numbers at Deadline, it’s headed for a $21.7M weekend and a total so far of $335.7M, a spectacular 35% decline for a blockbuster in its 4th weekend (and even better than it sounds, because last weekend included the Good Friday holiday).  If it […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

  AFTERNOON UPDATE:  MODERN FAMILY and ARROW both rose 0.1 in final numbers, particularly good news for ARROW, now at 1.2.  Their respective teammates, however, fell by the same amount, as both SUPER FUN NIGHT and THE TOMORROW PEOPLE slipped 0.1. WEDNESDAY CABLE:  Frank Darabont won’t be duplicating his THE WALKING DEAD success with MOB […]

The 32nd weekend of 2012 is looking like a halfway decent $138 million for the Top 12 films Friday-Sunday — despite being down a moderate 4% from the same weekend last year, this weekend is actually up 8% from this comparable weekend over several years.             The Bourne Legacy from Universal […]

  CW’s new summer Thursday didn’t cause any excitement. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  GREY’S ANATOMY gained 0.1 in final numbers, while THE TITAN GAMES lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA doubleheader was at 1.04 (Lakers vs Celtics)/0.59 (San Antonio vs. Portland), with the NBA ALL-STAR DRAFT at 0.41 as […]

CBS, as usual the last network to make its decisions known, has issued its first orders for the 2012/13 network season, picking up 2 comedies and 4 dramas. VEGAS was the network’s highest-profile pilot, written by Nicholas Pileggi (Goodfellas) and Greg Walker.  It stars Dennis Quaid, in his TV-series debut, as the real life Ralph […]