DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last […]

  BACKSTROM is no EMPIRE. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday February 20 and Sunday February 21, 2016. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for sports ratings from the same calendar weekend last year. NBA Saturday 2.64 rating ABC 8:30 […]

  It’s rare for a 10PM drama to win the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  BROADCAST FINALS ABC:  The season finale of BACHELOR IN PARADISE gained 0.05 to 0.55, and THE ROOKIE: FEDS was up 0.02 to 0.23. CBS:  FBI climbed 0.03 to 0.53, FBI: INTERNATIONAL rose 0.03 to 0.41, and FBI: MOST WANTED was up 0.02 to 0.37. NBC:  THE VOICE dipped 0.05 to 0.62, and NEW AMSTERDAM […]

  All America wanted for Christmas was the NBA. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  The rerun of THE WALL lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News was at the top of cable on Friday, but this time it was CNN’s ANDERSON COOPER 360 in the lead at 0.28/0.38/1.7M, with Fox […]

  The broadcast networks aren’t what they used to be, and likely will never be again.  They’re collectively on a train that’s moving in the wrong direction, because the lion’s share of their revenues are based on the number of people who watch the commercials contained in their shows within a short time after initial […]