Deadline is reporting a preliminary opening day of around $75M (including $25M from Thursday night) for CAPTAIN AMERICA: CIVIL WAR (Marvel/Disney), and one has to wonder:  are audiences getting the teensiest bit tired of superhero spectacles?  That $75M is a giant number, of course–it blows away the $36.9M that Captain America: Winter Soldier earned […]

    NETWORK FINALS:  The only change in final numbers was a 0.1 drop for the SUPER BOWL’S GREATEST HALFTIME SHOWS special. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH was in its accustomed place on top of Friday cable, up 0.03 from last week to 1.30, and lead-out DEADLIEST JOB […]

  Broadcast TV is sinking into its holiday torpor. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

> 2012 is off to a solid start with $135 million in business for the top 12 films — up 12% from a typical performance for the first weekend of the year but up sharply from the disaster that was 2011’s opening frame.  The Devil Inside exceeded our forecast and will be the #1 movie […]

  More declining finales. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  […]

        Season finales (some of them) shake things up. NBC:  THE VOICE finale was up almost 40% from last week’s episode, to a 4.3 that handed NBC the night.  The only stumble came from moving FASHION STAR from its usual 10PM slot to 8PM, where instead of taking advantage of the Voice […]

WORLDWIDE STUDIO SCORECARD. YEAR TO DATE BOX OFFICE. Looking at North American box office, 2015 to date is still +4% above last year and +6% above the average for this point the past four years ($1.794 billion).  Over the same period, Hollywood films have grossed almost $5.3 billion worldwide when we add overseas box office (that’s […]

  The ratings for AQUARIUS were slightly less embarrassing this week. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]