We’ve had a second week of ratings to examine, and it’s time once again to ask:  How goes the war?  And what do we know now that we didn’t know a week ago? ANYTHING OVER 1.5 IS THE NEW 2.5.  NBC and FOX have given back orders to a total of 5 shows (REVOLUTION, […]

  Everyone knows that TV is a pitiless business, where a show lives or dies by the ratings it receives. Except… not always. Today, VH1 announced that it was renewing its time-travel dramedy Hindsight, even though the show’s Season 1 finale had a 0.17 rating in 18-49s, losing 70% of its Mob Wives lead-in.  (And […]

  Many viewers seem to have started their holidays early. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  NOTE:  local preemptions for college basketball may led to a high number of adjustments on Monday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]

  STAR had a solid if unstellar start. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  The CMA AWARDS held at 2.1 in final numbers, putting it down 1.1 from 2017.  All the other morning ratings remained unchanged as well.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s Lakers vs. Portland NBA game led Wednesday cable at 0.96, […]

  NETWORK UPDATE:  BIG BROTHER gained 0.1 in final Thursday numbers. CABLE HIGHLIGHTS:  MTV’s TEEN MOM dominated Thursday cable, rebounding by 0.19 from last week’s drop to 1.01 (and up 0.16 in F12-34s to 1.48).  However, that big lead-in didn’t do much for ONE BAD CHOICE, which remained at 0.27 (and down 0.08 in F12-34s to 0.43).  […]