THE CODE had a soft start. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  A decent start for DEBRIS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  BROADCAST FINALS:  Primetime was led by ABC’s NBA game at 0.75, although the highest-rated programming of the day was CBS’s afternoon COLLEGE FOOTBALL game at 1.31.  The first fresh episode of NBC’s SNL in several weeks was at 0.96.    Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  ESPN’s telecast of the HEISMAN […]

> NBC has unaccountably decided not to air a midseason schedule consisting of a test pattern and the words “For the love of God, bring back football…” scrolling at the bottom of the screen.  On the contrary, today they announced several notable premieres and moves: Monday:  As expected, THE VOICE will return to run 8-10PM, […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday December 5 and Sunday December 6, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for sports ratings from the same NFL and college football weekend or the same calendar weekend […]

        NETWORK FINALS:  The 8PM rerun of MODERN FAMILY lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News dominated Tuesday cable, with Fox News’s TUCKER CARLSON TONIGHT at 0.35/0.57/4.2M, and with CNN’s CUOMO PRIME TIME at 0.29/0.45/2M and MSNBC’s RACHEL MADDOW […]

What does football mean to the broadcast networks?  For NBC and CBS, NFL coverage (along with other sports, mostly an occasional college football game) accounts for about 20-30% of the entire primetime rating for the network. For CBS, its 2.63 adult 18-49 rating for the season to date falls all the way down to a […]