The WINTER OLYMPICS stayed low to the end. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

> Justice was swift for the worst new show of the season. ABC:  WORK IT debuted with a lousy 2.0 on its quick journey to the TV boneyard.  In fairness, LAST MAN STANDING‘s 2.4 gave it a much weaker lead-in than the 3.0 the show was able to provide for MAN UP‘s 2.4 debut in […]

  NETWORK UPDATE:  SUNDAY  NIGHT FOOTBALL adjusted up to 8.2 in final numbers, considerably better than last week’s 6.9.  Elsewhere, 60 MINUTES, MADAM SECRETARY and THE GOOD WIFE each received a 0.1 bump (and an episode of CSI: CYBER that didn’t start until 10:59PM in most of the country was at 0.7).  On FOX, the […]

  Just about everything bounced back from last week’s airings against World Series Game 6. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  Another night for none of the networks to feel good about. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

        NETWORK FINALS:  The HAWAII 5-0 rerun gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News continued to be at the forefront of viewers’ minds, with Fox News’s OUTNUMBERED at 0.50/0.74/3.6M, CNN RIGHT NOW at 0.45/0.62/2.4M, and MSNBC’s RACHEL MADDOW SHOW […]

        NETWORK FINALS:  There were no changes from the preliminary Thursday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s JERSEY SHORE led Thursday cable, steady at 0.47, and FAMILIES OF THE MAFIA ticked down to 0.16.  On Bravo, REAL HOUSEWIVES OF NYC held at […]