>CBS aired the low-rated first round of the NCAA basketball tournament, falling to a fourth-place 1.7 rating with Adults 18-49 (the same as last year’s result).  ABC received some decent news with Missing premiering to a 2.0 rating at 8 pm.  Not a huge number but better than the mid-1 rating they have seen for […]

        NETWORK FINALS:  FOX’s NFL PLAYOFFS game adjusted to 10.5.  In addition, BOB’S BURGERS adjusted to 2.1 and BLESS THE HARTS to 1.0.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  HBO’s THE OUTSIDER premiered at an OK 0.18/0.15.  By comparison, WATCHMEN launched at 0.25. Starz’s […]

  A decent start (in CW terms) for BURDEN OF TRUTH. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  BIG BROTHER loomed over the rest of the network line-ups. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  The NCAA BASKETBALL CHAMPIONSHIP GAME owned the night, yet didn’t disrupt anyone else very badly. Fast national ratings for Monday (with CBS adjusted upward by ShowbuzzDaily to estimate the ultimate time-zone adjusted performance in the official nationals) and comparisons to the similar night last year. CBS:  Our estimate is that the NCAA Championship will […]

Last night’s Winter Olympic coverage from Sochi on NBC averaged a preliminary 6.4 adult 18-49 rating from 8-11 pm. Events last night included: Women’s Super Combined, Men’s Moguls, and Men’s 1500m Short Track.  If NBC excludes the 8:00 half hour (if it held national commercials until 8:30 pm), the nightly rating will be a 6.6 adult […]

  Welcome to summer TV.  Collectively, the broadcast networks declined 22% from the same night last year. NBC:  The network can’t get rid of the awful SAVE ME fast enough, as NBC is double-pumping it on Thursdays to make the pain pass quicker.  It debuted last night with twin 0.7 ratings, the same as the […]

>Last night, NBC won the night with an estimated 6.5 Adult 18-49 rating (this is an adjustment from the fast national number to what we think the official national number will be tomorrow morning).  The game itself starting at 8:30 between Philadelphia and the NY Giants posted a 6.6 in the fast nationals, which we […]