NETWORK FINALS:  There was a significant adjustment (to the next tenth) for AMERICAN IDOL.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was a big night for USA’s WWE telecast, which was at 0.70/0.69/0.65 compared to last week’s 0.54/0.51/0.50, followed by MIZ & MRS […]

  NOTE:  The NFL PRESEASON enters its 2d week tonight, which means that for the next several days there will be preemptions in many cities, leading to more afternoon adjustments than usual. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience […]

> Clip shows aren’t what they used to be. FOX:  The network tipped off that it knew its 25TH ANNIVERSARY SPECIAL wouldn’t be much of an event by airing it on the last pre-Sweeps Sunday of the season.  The lazy show (its major event, held until the last 10 minutes:  a reunion of the In […]

  The absence of the NFL Draft didn’t help all that much. FOX:  The losses keep accumulating for AMERICAN IDOL, which last night had its lowest-ever regular episode at 2.5, down 0.3 from last week, and equal to the season low for a Thursday X Factor.  Incredibly, the show that spent a decade as a […]

  HAWAII 5-0 continued its uptick. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. CBS:  […]

      NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 4.3 for NBC, down 1.3 from last week’s game.  In addition, THE BIG BANG THEORY and LIFE IN PIECES rose 0.1 in final numbers, but THE GREAT INDOORS fell the same.           Broadcast Official Nationals Program Ratings Chart     CABLE […]

  NETWORK UPDATE:  THE VOICE gained 0.1 in final numbers to 3.1 (STATE OF AFFAIRS held its 2.2).  SLEEPY HOLLOW also rose 0.1.  With local football simulcasts removed, DANCING WITH THE STARS reduced rose by 0.1 to 2.3 2.5, and CASTLE lost 0.2 to 1.8–although both were still up significantly from last week.  Ratings in key […]

Without The Voice to support it, Smash started its second season with a ratings trainwreck to match the creative disaster that is the show.  Read Mitch Salem’s review here. Half-hour ratings for network television last night are shown below.  Most notably, Smash started at 1.3 rating with adults 18-49 (already down from its very modest lead-in, Betty White’s 2nd Annual 90th Birthday — […]