CW’s “new” arrival was low. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  SHOTS FIRED didn’t have high-caliber bullets. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  AGENTS OF SHIELD gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s afternoon MASTERS TOURNAMENT coverage topped Friday cable at 0.73, with primetime coverage at 0.32.  A&E’s LIVE PD returned from a rerun week at 0.60.  On Discovery, […]

  BROADCAST FINALS ELECTION COVERAGE:  Most networks turned over their schedule to the news, and NBC won broadcast bragging rights at 0.63, with ABC at 0.54 and CBS at 0.40.  On the Spanish-language front, Univision outrated Telemundo. FOX:  Returning from a World Series break, THE RESIDENT lost 0.03 to 0.35, and MONARCH was up a […]

> The definition of “success” on network television becomes ever more flexible… CW has decided to make lemonade with its awfully lemony-looking new shows, and it’s given back-orders to HART OF DIXIE, THE SECRET CIRCLE and RINGER.  None of them are doing better than an 0.8 (Dixie only managed a 0.6 on Monday), but the […]

        NETWORK FINALS:  The reruns of AMERICAN HOUSEWIFE and THE FLASH fell 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was a strong night for OWN, where THE HAVES AND HAVE NOTS returned at 0.69, and the first part of the […]

  A subdued night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  […]

  BROADCAST FINALS:  NBC’s primetime WINTER OLYMPICS coverage was at 1.37.  ABC’s NBA game was at 0.92.  CW’s shows were at 0.05/0.06.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  USA’s portion of WINTER OLYMPICS coverage was at 0.39/0.36/0.31/0.29/0.17/0.16/0.15/0.11/0.11.  ESPN’s COLLEGE BASKETBALL was at 0.33/0.31/0.19/0.18, with UFC PRELIMS at 0.31.  Hallmark’s original movie […]