CALL ME KAT took a hit. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  Welcome to Upfronts week, when the broadcast networks (or what’s left of them) announce their Fall schedules and attempt to generate billions of dollars worth of excitement from advertisers.  It’s harder than ever to authoritatively analyze the thought process that goes into a broadcaster’s cancellation, renewal and pick-up decisions, because network ad revenues directly […]

        NETWORK FINALS:  There were no adjustments from Wednesday’s preliminary ratings.         Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  The series finale of FX’s THE AMERICANS rose 0.03 to 0.22.  The season finale of Freeform’s FAMOUS IN LOVE dropped 0.03 to 0.08.   NBC Sports Net’s STANLEY CUP […]

  NETWORK UPDATE:  THE VOICE gained 0.1 in final numbers, but no such luck for THE NIGHT SHIFT, which stayed at 1.5 but was actually at 1.3 for 45 of its 60 minutes.  Similarly, GOTHAM rose 0.1, but the SLEEPY HOLLOW season finale remained at this morning’s numbers.  In addition, CASTLE lost 0.1. Ratings in […]

        NETWORK FINALS now posted.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA doubleheader was at 0.69/0.60.  Between them was TLC’s revered DR PIMPLE POPPER, down 0.04 to 0.63.  On A&E, 60 DAYS IN gained 0.05 to 0.45, and THE FIRST 48 was up […]

        NETWORK FINALS:  CBS’s ARETHA special and NBC’s WORLD OF DANCE, and FOX’s rerun of THE SIMPSONS, each lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  AMC’s THE WALKING DEAD inched up 0.04 to 1.77, with TALKING DEAD up a heartier […]

  The latest display of Disney corporate synergy didn’t move the needle much. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

NETWORK UPDATE:  THE VOICE and THE FLASH each gained 0.1 in finals. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s THE CURSE OF OAK ISLAND took Tuesday honors, up 0.09 from last week to 0.94, and with lead-out HUNTING HITLER up a tick to 0.52.  Discovery’s MOONSHINERS took a 0.18 leap to […]