THE WEEK.  For the recently completed week  ending Sunday (December 16-23, 2012), NBC is back in first place with a 2.48 rating in prime time, a very good rating for the third week of December.  Two and a half hours of The Voice (4.2 rating on Monday and 4.9 for the finale on Tuesday) and Sunday Night Football game (a […]

> Potentially good news for Cougar Town fans. ABC:  Cougar Town needs a timeslot, and Tuesday 8:30PM should be opening up any minute now, as 20% of the people who watched WORK IT the first time ran away screaming this week, and the show plunged to a 1.6 rating.  However, that real estate may not […]

> A few notes: these projections are for original episodes (no repeats) aired in the 4th quarter of 2011.  Series premieres will likely be .3-.4 higher, thanks to network marketing pushes, and then tend to go down over time.  We’ll be updating the numbers after we see full pilots and also as we get a […]

  A down night for ABC. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  AFTERNOON UPDATE:  SVU’s 0.1 upward adjustment meant that it, too, beat AMERICAN IDOL on Wednesday.  MIXOLOGY also came up 0.1, as did each of the reruns that preceded it on ABC. WEDNESDAY CABLE:  A very slow night on cable, as the NBA game on ESPN led with 1.0, and AMERICAN PICKERS (0.9) was behind […]

  Our soothsaying group of former NBC head of Scheduling Mitch Metcalf, longtime head of NBC Current Programming Ted Frank and myself is continuing to set out instant, perhaps foolhardy predictions of what next fall’s primetime ratings will be.  Yesterday we covered Monday, and appropriately enough, it’s now time for a look at a Tuesday […]

  Note:  all ratings below are Live + Same Day 18-49 numbers , the ratings which experience has shown to be closest to the averages for viewers who watch within 3 days and DO NOT skip through commercials, the “C3” rating which is the only measure that advertisers use in their transactions with the networks. […]

  BROADCAST FINALS ABC:  The season finale of THE BACHELORETTE was at 0.74, up 0.05 from last week but down sharply from last year’s 1.4.  An AFTER-SHOW followed at 0.58. CBS:  Reruns at 0.38/0.30. NBC:  Reruns at 0.22/0.17/0.35. FOX:  Rescheduled NFL coverage was at 3.78. CW:  Reruns at 0.05/0.06.   Broadcast Official Nationals Program Ratings […]