>FOX wins Thursday, but CBS — the only network to show gains on the night — is getting closer.                Nightly Adult 18-49 Rating Thursday     FOX    CBS    ABC    NBC    02.02.2012   3.9    3.5    2.5    1.5    02.03.2011   5.4    3.1 […]

> Say goodnight, CHUCK. NBC:  Fittingly enough, Chuck bid adieu to the airwaves with a decent (season-high) but unremarkable 1.3 rating that didn’t win either hour but was in the hunt.  Creatively, too, the show stayed true to its vision of a grand romance masquerading as a sci-fi/spy thriller parody, silly but also unapologetically emotional.  […]

        NETWORK FINALS:  MODERN FAMILY, LETHAL WEAPON and CRIMINAL MINDS gained 0.1 in final numbers, while the ARROW rerun lost the same.         Broadcast Official Nationals Program Ratings Chart   Top 50 Original Cable Telecasts with Demographic Detail CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader led Wednesday cable, with Portland vs. Golden […]

  BROADCAST FINALS:  ABC’s UFC LIVE was at 0.19.  CBS’s CAMPING WORLD was at 0.12.  NBC’s TRANSPLANT was at 0.09.  FOX’s MLB game was at 0.32.  Univision’s primetime LIGA match was at 0.46.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  On ESPN, UFC PRELIMS were at 0.34/0.18, and WIMBLEDON coverage was at […]

  Note that an NFL PLAYOFFS overrun pushed the FOX schedule by a full half-hour, ending their line-up at 10:30PM in most of the country. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults […]

  NBC:  The regular Friday line-up got off to a solid start.  GRIMM, at 1.8, was just about where the show had been last spring (and up 0.2 from last season’s finale).  The better news was that DRACULA looks to be as compatible with Grimm as the network had hoped, holding that 1.8 for a […]

Although the College Football Playoff semifinal games were up this year over last year (one game up +23% and the other up a more modest +3%), last night’s Championship game was down slightly from last year’s already disappointing final in most demographics.  The 25.2 million viewers 2+ audience last night breaks down to 24.4 million […]

> A lot can happen between the creation of a TV pilot in the spring and production of episodes for the regular season:  a writing/producing team is hired, audience focus groups weigh in, networks and studios (which may have had their own turnover in the off-season) give plenty of notes, both helpful and otherwise, and […]