A big rebound for AMERICAN IDOL. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  The good news for ABC is that in the absence of football, it’s clear leader on Thursday; the bad is that its serialized shows are just a few weeks away from taking months-long breaks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and […]

>The May Sweep kicked off last night.  Fast national ratings for Adults 18-49 follow.  Highlights to come.                    Nightly Adult 18-49 Rating Thursday     FOX    NBC    CBS    ABC   04.26.2012   2.9    1.4    2.6    2.2   THIS WEEK 04.19.2012   3.1 […]

  More adjustments are on the way. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  BROADCAST FINALS ABC:  The season premiere of THE BACHELOR was at 0.65, down 0.19 from last season’s premiere.  THE GOOD DOCTOR aired for the first time since December 12, up 0.02 to 0.32. CBS:  THE NEIGHBORHOOD jumped 0.26 to 0.66, BOB HEARTS ABISHOLA rose two-tenths to 0.54, NCIS climbed 0.21 to 0.54, and NCIS: […]

  BROADCAST FINALS ABC:  Reruns at 0.35/0.27/0.32. CBS:  Reruns at 0.30/0.27/0.27. NBC:  AMERICA’S GOT TALENT jumped 0.14 to 0.77, and SNAKE IN THE GRASS was at 0.34. FOX:  Reruns at 0.19/0.12. CW:  After a SUPERMAN & LOIS rerun at 0.05, TOM SWIFT ticked up to 0.05. TELEMUNDO:  CASA DE FAMOSOS gained 0.04 to 0.35, AMOR […]

  BROADCAST FINALS: ABC:  BACHELOR IN PARADISE dropped 0.09 to 0.87, and the finale of ULTIMATE SURFER was down 0.06 to 0.25. CBS:  A solid night for the FBI franchise, with the season premiere of FBI at 0.72, compared to last fall’s 0.9 premiere, and the season premiere of FBI: MOST WANTED at 0.66 compared […]

  Not even football is immune from broadcast ratings erosion. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]