A soft ratings night for everyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

The AUDIENCE MAP series continues with a look at the detailed demographics for CBS’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for each program below.  Programs in the chart are grouped by night so you can see the audience flow from 8:00 […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

>Compared to last year, CBS is closest to the the network rating on the same night last November.  FOX is still way up over the final Thursday of the 2010 November sweep, and ABC and NBC are way down year-to-year.  On The CW, the theatrical flop Beneath the Blue managed only a 0.8 rating from […]

        NETWORK FINALS:  THE BACHELOR gained 0.1 in final numbers, while FBI lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s CURSE OF OAK ISLAND ticked down to 0.76, and the season finale of PROJECT BLUE BOOK ticked up to 0.29.  On USA, […]

  A soft night for some of Monday’s stalwarts. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  DANCING WITH THE STARS lost the beat. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

The Christmas and New Year’s holidays will cause delays for daily national ratings (live+same day cable and broadcast) for several days. This is how the ratings should roll out the next two weeks. Thursday 12/23 nationals available Monday 12/27 afternoon Friday 12/24 nationals available Tuesday 12/28 morning Saturday 12/25 nationals available Wednesday 12/29 morning Sunday […]