Welcome back, AQUARIUS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  […]

  BROADCAST FINALS ABC:  Reruns at 0.29/0.21/0.22/0.17/0.24. CBS:  BIG BROTHER inched up 0.02 to 0.87, and THE CHALLENGE was down 0.03 to 0.39.  A SWAT rerun was at 0.17. NBC:  AMERICA’S GOT TALENT ticked down to 0.60,and a run of the initial episode of the Peacock series THE RESORT was at 0.28.  A CHICAGO PD […]

        NETWORK FINALS:  There were no changes from the preliminary Saturday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Saturday cable, up 0.03 to 0.70, with the lead-in clip show at 0.30.  Adult Swim’s line-up performed as follows:   DRAGON BALL at 0.41 and […]

        NETWORK FINALS:  There were no changes from the Wednesday preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  MTV’s THE CHALLENGE was at the top of Wednesday cable, up a tick to 0.52.  Cable news was led by Fox News’s HANNITY (which featured a […]

  An easy win for basketball. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

>DISCLAIMER: These initial impressions are based on the clips (usually 3-5 minutes) released by the networks to use in their Upfront presentations and for promos.  They’re chosen to sell the show, not to accurately represent it.  So take the reactions below with a large satchel of salt–we may well feel differently about these shows once […]

If the Detroit Tigers wake up from their offensive slumber (three runs in three games so far) and manage to beat the Giants tonight, a Game 5 becomes necessary.  That game is currently scheduled for Monday night in Detroit, but the National Weather Service is forecasting rain and fairly high winds at that time.  Rain […]

Wednesday nights this fall will look a lot like last year, with most of the returning programs performing at similar levels and no network making a big move (up or down) on the night.  FOX should win Wednesday again with The X Factor, with ABC and CBS locked in a close battle for second place.  NBC […]