NETWORK FINALS:  As we noted late yesterday, THE OSCARS adjusted to 7.7, up 0.9 from last year’s finals, and in addition, LIVE FROM THE RED CARPET adjusted to 2.6.  Elsewhere, the rerun of FBI lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     […]

  NETWORK UPDATE:  Final numbers for CBS’s NCAA TOURNAMENT coverage brought the night’s games down to 1.8/1.6.  However, that was still far higher than last year’s adjusted 1.0/1.3.  Elsewhere, the only change was a 0.1 drop for REIGN that brought the show to a less than royal 0.3. Ratings in key demos for the Top […]

  Preliminary numbers from last night’s season finale have HOMELAND setting a new series record with 2.4M total viewers for its initial airing (an additional 500K tuned in for the re-broadcast later in the evening).  Whatever the qualms have been over this season’s creative direction, its viewership has been very solid. MASTERS OF SEX has […]

        NETWORK FINALS:  There were significant upward adjustments (to the next tenth) for THE BACHELOR, THE NEIGHBORHOOD, both episodes of ELLEN’S GAME OF GAMES and the rerun of THE MASKED DANCER.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  In the absence of a Monday NFL […]

  THE MASKED SINGER was back on top. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

> It was all trick and no treat last night, especially for one of the networks. FOX:  The network can blame Halloween for distracting some of its family audience, and cite the atypical competition from ABC’s Shrek special, but a 2.1 for TERRA NOVA is still quite alarming.  With only a few episodes remaining until […]

      NETWORK FINALS:  There were no changes from the preliminary Saturday ratings.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  CNN’s SESAME STREET TOWN HALL led Saturday cable at 0.32/0.41/1.3M, with Fox News’s GREG GUTFELD SHOW at 0.26/0.42/2.7M, and MSNBC LIVE at 0.11/0.16/1M.  ESPN’s UFC PRELIMS was […]

  Carol Burnett’s fans turned out in droves. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]